Find a TenderAwarded
Published 12 Jan 2023, 13:48 GMT

Official UK procurement notice

Media Planning, Buying and Associated Services 2023

Official notice

Authority: Scottish Government (Central government)·Consortium: 2 public authorities

Framework agreement2 lotsServicesOpen procedureSME suitable
Framework ceiling (notional)£60,000,000total for 2 lots · framework ceiling, not attributable revenue
Submissions closed 26 Jun 2023awarded 1 May 2024
Lots 2see the lot list below

What is being bought2 lots · detail below

Published requirement description

The Scottish Procurement and Property Directorate (SPPD) is the organisation tasked with procuring frameworks and contracts on behalf of Scottish public sector bodies.

The Framework will cover the provision of Media Planning & Buying, for the booking of advertisements to run in UK & Ireland and Overseas, in support of activities including, but not restricted to, social advertising, public information (including access to services) and revenue generating promotion.

The purpose of this agreement is to provide the Scottish Public Sector with an open and transparent approach to media planning, buying and associated services, with the Contractors providing the best possible outcomes for media campaigns.

The framework agreement will be available for use by the Scottish Ministers (including Agencies), Scottish Non-Departmental Public Bodies, offices in the Scottish Administration which are not ministerial offices, cross-border public authorities within the meaning of section 88(5) of the Scotland Act 1998, The Office for the Secretary of State for Scotland, the Scottish Parliamentary Corporate Body, councils constituted under section 2 of the Local Government etc. (Scotland) Act 1994, , bodies registered as social landlords under the Housing (Scotland) Act 2001, Scottish health boards or special health boards, Student Loans Company Limited, the Commissioner of Northern Lighthouse operating as the Northern Lighthouse Board, Scottish Futures Trust, Equality and Human Rights Commission, Business Stream Ltd, the Business Gateway National Unit at the Convention of Scottish Local Authorities, further or higher education institutions being fundable bodies within the meaning of section 6 of the further and Higher Education (Scotland) Act 2005, any public body established by or under the Scotland Act 1998 or any Act of the Scottish Parliament, any association of or formed by one or more of the foregoing, bodies financed wholly or mainly by one or more of the foregoing, bodies subject to management supervision by one or more of the foregoing and bodies more than half of the board of directors or members of which, or, in the case of a group of individuals, more than half of those individuals, being appointed by one or more of the foregoing. In addition to the contracting authorities listed, the framework agreement will be available to charities entered on the Scottish Charity Register and voluntary organisations entered on the Membership Database of the Scottish Council for Voluntary Organisations.

Information about agencies of the Scottish Ministers ,Scottish Non-Departmental Public Bodies and offices in the Scottish Administration which are not ministerial offices are listed at

www.scotland.gov.uk/Topics/Government/pu… ↗

Overview of the governance structure of public procurement for Scotland, including the Public Procurement Group.

www.gov.scot/publications/public-… ↗

  • Recurrence: Within 4 years

CPV: Advertising services

How this framework works

From the published notice
Places
up to 6 suppliers · 7 bids on the busiest of 2 lots (1.2 per place) · 5 appointed

Lots and requirements (2)Procurement structure

2 lots · all with a published value · same evaluation weights on every lot
Lot #1Media Planning, Buying and Associated Services (UK, Ireland and Overseas - Bought in UK)AwardedPublished value£48,000,000

The Framework will cover the provision of Media Planning & Buying, for the booking of advertisements to run in UK & Ireland and Overseas, in support of activities including, but not restricted to, social advertising, public information (including access to services)

and revenue generating promotion.

The purpose of this agreement is to provide the Scottish Public Sector with an open and transparent approach to media planning,

buying and associated services, with the Contractors providing the best possible outcomes for media campaigns.

Delivery: Scotland
Variant bids: not allowed
Lot #2Media Planning, Buying and Associated Services (International Media - Bought In-Country)AwardedPublished value£12,000,000

International Media Planning, Buying and Associated Services The International agreement will cover the provision of international media advertising, for adverts/creative content purchased and placed “in country”. International campaigns may require multiple regional market

implementation by regional offices in North America, Europe, Middle East, Australia and Asia, and any such other territories as identified

by the Framework Public Body.

Delivery: Scotland
Variant bids: not allowed

What it takes to win
i

How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
How bids were scored · same split on all 2 lots
Quality: 70%Price: 30%
Published award criteria (2)
  • Quality: 70
  • Price: 30
Conditions of participation2
  • Suitability

    A list of criteria can be found in the relevant selection of the SPD within the Qualification Envelope of the Public Contracts Scotland Tender (PCS-T) module.

  • Economic & financial standing

    4B.5.1 to 4B.5.3 - It is a requirement of this framework that bidders hold or can commit to obtain prior to the commencement of any subsequently awarded framework the types and levels of insurance indicated below:

    Employers (Compulsory) Liability Insurance = in accordance with any legal obligation for the time being in force.

    Public Liability Insurance = 1 million GBP per incident

    Professional Indemnity Insurance = 1 million GBP per incident

    Bidders who do not currently have or cannot commit to obtaining the levels of Insurance requested may be excluded from the procurement process. In event of award of a Framework, Scottish Government will seek proof that these Insurance provisions have been fully complied with.

    Bidders must demonstrate a Current Ratio of 0.8 or greater. See Part 4B question 1.69.2 of the SPD. Current Ratio will be calculated as follows: total current assets divided by total current liabilities. In the event that the bidder does not meet the financial criteria for consideration but has a parent company that does, the tenderer may still be eligible for consideration where their Tender Submission is supported by a Parent Company Guarantee.

What this means for your bid
  • Price carries 30 of 100 points: a 10% discount moves about 3 points. The method statement decides this lot, not the discount.
  • “Media Planning, Buying and Associated Services 2023” is a framework: the contest is a place on its panel, up to 6 suppliers, not a single contract.

Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.

Procedure terms & legal framework

From the official record · publisher note attached
Procedure method
Open procedure
Legal basis
CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
Procurement category
Services
Notice status
Awarded
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Framework agreement
Who may use this agreement
Not stated in the notice; call-off rights may be limited to the establishing authority
Competition type
Competitive procedure
GPA / WTO covered
Yes (GPA)
Recurring procurement
Yes · Within 4 years
First published
12 Jan 2023, 13:48 GMT
Last source update
7 May 2024, 13:47 BST
Award evaluation window
26 Jun 2023 – …
Authority reference
SP-23-05
FTS notice number
2024/S 000-014513
Classification (CPV)
Advertising services
Delivery area
Scotland (UKM)
Official registry OCID
ocds-h6vhtk-0396ed Find a Tender
Contract terms
Electronic trading
e-invoicing allowed · electronic ordering · electronic payment
Review and risk notes
Review procedure

An economic operator that suffers or risks suffering loss or damage attributable to a breach of duty under the Public Contracts(Scotland)Regulations 2015 may bring proceedings in the Sheriff Court or Court of Session

Publisher note: Full details of award criteria and the weightings and scoring can be found in the Invitation to Tender. Tenderers may bid for all Lots. In the event of a tie under Lot 1 and 2, the Authority reserves the right to appoint the tenderer(s) with the highest quality score, if the tenderer(s) are tied with the same quality score, the Authority reserves the right to appoint the tenderer with the highest quality score in section 1.2 Delivery of the Services. Tenderers must confirm that they will pay staff that are involved in the delivery of services under the framework agreement, and/or any subsequent call off contract, at least the real Living Wage. Tenderers who fail to answer “Yes” to this question will not have their tender considered further. Economic operators may be excluded from this competition if they are in any of the situations referred to in regulation 58 of the Public Contracts (Sco) Regs 2015. SPD Section 2: Sub-Contractors who are not being relied upon to meet Selection Criteria - A separate SPD will not be required at this Stage. SPD Q4.C.4 - Tenderers must state whether they intend, or do not intend, to use a supply chain to deliver the requirements detailed in the ITT. If Tenderers intend to use a supply chain to deliver the requirements, they should provide evidence in the SPD that they have the relevant supply chain management and tracking systems in place to ensure a resilient and sustainable supply chain. This will include confirmation that the Tenderer has the systems in place to pay subcontractors through the supply chain promptly and effectively, including evidence of: a) their standard payment terms b) ≥95% of all supply chain invoices being paid on time (in accordance with the terms of contract) in the last financial year. If the bidder is unable to confirm and evidence (b) they must provide an improvement plan, signed by their Director, which commits to improvements in the payment performance. Acceptable evidence includes but is not limited to: - Extract of the Tenderer’s terms & conditions detailing standard payment terms; - A summarised accounts payable report showing payment on time performance; - Payment Performance Statement Signed by External Auditor; - Credit Score/Credit Report; or - An improvement plan, signed by a Director, which commits to improvements in payment performance. Improvement plan template and further evidence examples are held within the Supplier Journey. Where a Tenderer does not intend to use a supply chain to deliver the requirements detailed in the ITT, they should clearly state this in response to Q4.C.4. Responses to Q4.C.4 will be evaluated as a “Pass” or “Fail”. Tenderers who do not achieve a “Pass” for this question will not be considered further. If you are an SME or 3rd sector organisation interested in working with the public sector, the Supplier Development Programme can help. Attached is a link to the Supplier Development Programme:https://www.sdpscotland.co.uk/?utm_source=pcs&utm_medium=frontpage&utm_content=march16&utm_campaign=SDP03 The buyer is using PCS-Tender to conduct this ITT exercise. The Project code is 23958. For more information see: http://www.publiccontractsscotland.gov.uk/info/InfoCentre.aspx?ID=2343 (SC Ref:765928)

How it was run

Official notice
Run through: Public Contracts Scotland · Who buys & how to bid on PCS
Supplier login requiredLanguage: EN
Access & registration note: Free single registration for Scotland; PCS-Tender (Jaggaer) for full bidding
Appointment period ends
26 Jun 2023, 12:00 BST
Submission channel
{"electronicSubmission"}
Accepted languages
en
Bids opened
26 Jun 2023, 12:00 BST
Detailed submission instructions & authority contactsFrom official release

Timeline

18 Apr 2023 → 7 May 2024 · 4 dates
  1. Next notice expected
    18 Apr 2023, 00:00 BST
  2. Admission / appointment period endsperiod end, not a bid countdown
    26 Jun 2023, 12:00 BST
  3. Bids opened
    26 Jun 2023, 12:00 BST
  4. Notice published
    7 May 2024, 13:47 BST

Notice history

5 events · 4 releases on Find a Tender · since 19 May 2023
  1. Status changed to active
    19 May 2023, 13:21 BST
  2. Procurement method changed
    19 May 2023, 13:21 BST
  3. Deadline published: 26 Jun 2023, 12:00 BST
    19 May 2023, 13:21 BST
  4. Buyer details updated
    19 May 2023, 13:21 BST
  5. Status changed to complete
    22 Nov 2023, 09:59 GMT
Routine re-releases (4)
  • 2023-01: 1 release · 12 Jan 2023

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast
Suppliers appointed 5admitted to the panel · see the list ↓
Bids received 75 from SMEs · busiest of 2 lots
Contracts signed 2latest 1 May 2024

2 suppliers are admitted to this framework without individual award values or dates, see the supplier list below.

Contracts

  • Media Planning, Buying and Associated Services (UK, Ireland and Overseas - Bought in UK)

    Signed
    1 May 2024
    Value
    £48,000,000
    Status
    active
  • Media Planning, Buying and Associated Services (International Media - Bought In-Country)

    Signed
    2 Oct 2023
    Value
    £12,000,000
    Status
    active

Bid statistics published by the authority

LotBidsSMEVCSEValid bid range
1 · Media Planning, Buying and Associated Services (UK, Ireland and Overseas - Bought in UK)7bids · 7 electronic · 7 from abroad5——
2 · Media Planning, Buying and Associated Services (International Media - Bought In-Country)1bids · 1 electronic · 1 from abroad0——

Contracting authority & participating public bodies

2 public bodies on the notice

Scottish Government

Contracting authorityCentral GovernmentMinistry or any other national or federal authority, including their regional or local subdivisionsGeneral public services Victoria Quay, Edinburgh, Scotland, EH6 6QQContact email, phone Published organisation website ↗

Dispute resolution & review bodies

  • Edinburgh Sheriff Court and Justice of the Peace CourtReview body EdinburghContact phone

Framework contractors & participating bidders

5 commercial parties on the notice
  • CaratFramework contractor Norloch House , 36 King's Stables Road, Edinburgh, Scotland, EH1 2EUContact phone
  • EssenceMediaComFramework contractor 1 Rennie's Isle, Leith, EDINBURGH, Scotland, EH6 6QAContact phone
  • Republic of MediaFramework contractor 2nd Floor South, Nova House, 3 Ponton Street, Edinburgh, UK, EH3 9QQContact phone
  • SpiritmediaFramework contractor Waterview House, 37 The Shore, Edinburgh, UK, EH6 6QUContact phone
  • The Media Shop Scotland LtdFramework contractor 5 Royal Exchange Square, Glasgow, Glasgow, UK, g1 3AHContact phone

Official documents & specifications (1)

Official links; attachments are not copied

Tender pack and attachments

  • Technical selection criteriatenderTechnical selection criteria