Find a TenderPast planning notice
Published 14 Nov 2022, 10:37 GMT

Official UK procurement notice

Media Planning and Buying - Prior Indicative Notice Only

Official notice

Authority: LONDON NORTH EASTERN RAILWAY LIMITED (Public body)

2 lotsServicesMax 2 lots per supplier
Planned pipeline valueValue not publishedpipeline notice, not a live tender
Tender notice expected 28 Nov 2022from the planned procurement notice
Lots 2max 2 won per supplier

What is being bought2 lots · detail below

Published requirement description

London North Eastern Railway (LNER) intends to commence a procurement process for the provision of media planning and buying services. This notice intends to alert the market of the upcoming opportunity only.

The successful Media Agency/ies will plan media strategies and buy media inventory and/or advertising space across the full media mix including, but not limited to, the following channels;

TV advertising

cinema advertising

print advertising

radio advertising

digital display advertising

PPC advertising

social media advertising

video on demand advertising

broadcast video on demand advertising

out of home advertising

paid media partnerships.

LNER's anticipated annual budget for media spend is between £8m-£14m

The Opportunity will be open to LNER, and other train operating companies under Directly Operated Railways Limited.

The tender will be issued via LNER's e-tendering system - Proactis. Please ensure that you are registered to be able to access tender documentation (www.supplierlive.proactisp2p.com/Account/Login ↗)

CPV: Advertising and marketing services

Lots and requirements (2)Procurement structure

2 lots · no lot values published · win at most 2 of them
Lot #1Media PlanningPlanned

London North Eastern Railway (LNER) intends to commence a procurement process for the provision of media planning services. This notice intends to alert the market of the upcoming opportunity only.

The successful Media Agency will plan media strategies across the full marketing mix including, but not limited to, the following channels;

TV advertising

cinema advertising

print advertising

radio advertising

digital display advertising

PPC advertising

social media advertising

video on demand advertising

broadcast video on demand advertising

out of home advertising

paid media partnerships.

Delivery: UK
Lot #2Media BuyingPlanned

What it takes to win
i

How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
How bids were scored
Lot distribution rule: Lot 1 - Media Planning Lot 2 - Media Buying

Procedure terms & legal framework

From the official record · publisher note attached
Legal basis
CELEX · 32014L0025 Utilities Contracts Regulations 2016 (Directive 2014/25/EU)
Procurement category
Services
Notice status
Past planning notice
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Unspecified in notice
Recurring procurement
Unspecified in notice
First published
14 Nov 2022, 10:37 GMT
Last source update
14 Nov 2022, 10:37 GMT
Authority reference
DN1413
FTS notice number
2022/S 000-032145
Classification (CPV)
Advertising and marketing services
Delivery area
UK
Official registry OCID
ocds-h6vhtk-038403 Find a Tender

Publisher note: If you are able to provide these services and interested in tendering for this opportunity, please could you provide as a minimum the following information: Overview: Company name. A brief overview of the company and the nature of the services that you can offer. Contact details, including location telephone and e-mail address, main point of contact and position in company.

How it was run

Official notice
Submission deadline
—

Timeline

14 Nov 2022 → 28 Nov 2022 · 2 dates
  1. Notice published
    14 Nov 2022, 10:37 GMT
  2. Tender notice expected
    28 Nov 2022

Commercial outcome & contract awards

Pipeline notice
Awards (0)
No award published
Contracts (0)
No contract published
Bid statistics
No aggregate bid statistics published

Contracting authority & participating public bodies

London North Eastern Railway Ltd.

Contracting authorityPublic bodyRailway services East Coast House, 25 Skeldergate, York, UK, YO1 6DHContact name, email

Official documents & specifications

Official links; attachments are not copied

No document links were published on the notice.