Media Marketing

{
  "id": "019530-2025",
  "tag": [
    "planning"
  ],
  "date": "2025-05-07T19:05:05+01:00",
  "ocid": "ocds-h6vhtk-050e43",
  "buyer": {
    "id": "GB-PPON-PYJY-3925-DVJD",
    "name": "Peabody Trust"
  },
  "tender": {
    "id": "ocds-h6vhtk-050e43",
    "lots": [
      {
        "id": "1",
        "status": "planned",
        "hasRenewal": true,
        "contractPeriod": {
          "endDate": "2030-02-20T23:59:59Z",
          "startDate": "2026-02-21T00:00:00Z",
          "maxExtentDate": "2032-02-20T23:59:59Z"
        }
      }
    ],
    "items": [
      {
        "id": "1",
        "relatedLot": "1",
        "additionalClassifications": [
          {
            "id": "79340000",
            "scheme": "CPV",
            "description": "Advertising and marketing services"
          },
          {
            "id": "79342000",
            "scheme": "CPV",
            "description": "Marketing services"
          }
        ]
      }
    ],
    "title": "Media Marketing",
    "value": {
      "currency": "GBP",
      "amountGross": 10000000
    },
    "status": "planned",
    "legalBasis": {
      "id": "2023/54",
      "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents",
      "scheme": "UKPGA"
    },
    "description": "Peabody require a media agency to strategise, plan, and execute media buying activities to support our ambitious sales and Peabody New Home brand engagement objectives. With an ambitious sales programme over the coming years, the selected agency will serve as a key partner in delivering impactful media campaigns that drive brand awareness, maximise reach, and deliver measurable results. The agency will help us stand out in a competitive market, enabling us to attract new customers and strengthen brand awareness. Collaboration with internal teams and external stakeholders is essential to ensure alignment with our overarching goals and campaigns.\nTo view this notice, please click here: \nhttps://www.delta-esourcing.com/delta/viewNotice.html?noticeId=947842672",
    "communication": {
      "futureNoticeDate": "2025-07-27T23:59:59Z"
    },
    "aboveThreshold": true,
    "mainProcurementCategory": "services"
  },
  "parties": [
    {
      "id": "GB-PPON-PYJY-3925-DVJD",
      "name": "Peabody Trust",
      "roles": [
        "buyer"
      ],
      "address": {
        "region": "UKI44",
        "country": "GB",
        "locality": "London",
        "postalCode": "SE1 7JB",
        "countryName": "United Kingdom",
        "streetAddress": "Minster Court, 45 47 Westminster Bridge Road"
      },
      "details": {
        "classifications": [
          {
            "id": "publicAuthoritySubCentralGovernment",
            "scheme": "UK_CA_TYPE",
            "description": "Public authority - sub-central government"
          }
        ]
      },
      "identifier": {
        "id": "PYJY-3925-DVJD",
        "scheme": "GB-PPON"
      },
      "contactPoint": {
        "email": "damon.pickard@peabody.org.uk"
      }
    }
  ],
  "language": "en",
  "planning": {
    "documents": [
      {
        "id": "019530-2025",
        "url": "https://www.find-tender.service.gov.uk/Notice/019530-2025",
        "format": "text/html",
        "noticeType": "UK1",
        "description": "Pipeline notice on Find a Tender",
        "documentType": "plannedProcurementNotice",
        "datePublished": "2025-05-07T19:05:05+01:00"
      }
    ]
  },
  "initiationType": "tender"
}