Media Buying Call off 2026

{
  "id": "047095-2026",
  "tag": [
    "award",
    "contract"
  ],
  "date": "2026-05-21T13:36:42+01:00",
  "ocid": "ocds-h6vhtk-068905",
  "buyer": {
    "id": "GB-PPON-PDZG-3487-DPVD",
    "name": "Department for Education"
  },
  "awards": [
    {
      "id": "1",
      "items": [
        {
          "id": "1",
          "relatedLot": "1",
          "deliveryAddresses": [
            {
              "region": "UK",
              "country": "GB",
              "countryName": "United Kingdom"
            }
          ],
          "additionalClassifications": [
            {
              "id": "79340000",
              "scheme": "CPV",
              "description": "Advertising and marketing services"
            }
          ]
        }
      ],
      "status": "active",
      "suppliers": [
        {
          "id": "GB-PPON-PPJT-1182-CPHN",
          "name": "WPP 650"
        }
      ],
      "relatedLots": [
        "1"
      ],
      "mainProcurementCategory": "services"
    }
  ],
  "tender": {
    "id": "ocds-h6vhtk-068905",
    "lots": [
      {
        "id": "1",
        "status": "complete",
        "description": null
      }
    ],
    "title": "Media Buying Call off 2026",
    "status": "complete",
    "documents": [
      {
        "id": "conflictOfInterest",
        "description": "Not published",
        "documentType": "conflictOfInterest"
      }
    ],
    "legalBasis": {
      "id": "2023/54",
      "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents",
      "scheme": "UKPGA"
    },
    "competitive": false,
    "description": "The contract is a four‑year call‑off agreement under the CCS Media Services Framework RM6364. It ensures continuity of media buying and planning services needed to deliver DfE’s major campaigns, including teacher recruitment, early years workforce initiatives and skills programmes. The agreement provides access to enhanced audience insight and targeting capabilities, and a full range of paid media services—covering TV, digital, social, print, search and influencer activity—enabling DfE to reach priority audiences effectively and support key departmental objectives.",
    "procurementMethod": "selective",
    "procurementMethodDetails": "Award under framework"
  },
  "buyerID": [],
  "parties": [
    {
      "id": "GB-PPON-PDZG-3487-DPVD",
      "name": "Department for Education",
      "roles": [
        "buyer"
      ],
      "address": {
        "region": "UKI32",
        "country": "GB",
        "locality": "London",
        "postalCode": "SW1P3BT",
        "countryName": "United Kingdom",
        "streetAddress": "Sanctuary Buildings, 20 Great Smith Street"
      },
      "details": {
        "classifications": [
          {
            "id": "publicAuthorityCentralGovernment",
            "scheme": "UK_CA_TYPE",
            "description": "Public authority - central government"
          }
        ]
      },
      "identifier": {
        "id": "PDZG-3487-DPVD",
        "scheme": "GB-PPON"
      },
      "contactPoint": {
        "email": "PolicyAssurance.COMMERCIALQUERIES@education.gov.uk"
      }
    },
    {
      "id": "GB-PPON-PPJT-1182-CPHN",
      "name": "WPP 650",
      "roles": [
        "supplier"
      ],
      "address": {
        "region": "UKI44",
        "country": "GB",
        "locality": "London",
        "postalCode": "SE1 9ET",
        "countryName": "United Kingdom",
        "streetAddress": "Sea Containers, 18 Upper Ground"
      },
      "details": {
        "vcse": false,
        "scale": "large",
        "shelteredWorkshop": false,
        "publicServiceMissionOrganization": false
      },
      "identifier": {
        "id": "PPJT-1182-CPHN",
        "scheme": "GB-PPON"
      },
      "contactPoint": {
        "email": "oliver.garner@wppmedia.com"
      }
    }
  ],
  "language": "en",
  "contracts": [
    {
      "id": "1",
      "title": "Media Buying 2026",
      "value": {
        "amount": 300000000,
        "currency": "GBP",
        "amountGross": 360000000
      },
      "period": {
        "endDate": "2030-06-14T23:59:59+01:00",
        "startDate": "2026-06-14T00:00:00+01:00"
      },
      "status": "active",
      "awardID": "1",
      "documents": [
        {
          "id": "A-16514",
          "url": "https://www.find-tender.service.gov.uk/Notice/Attachment/A-16514",
          "format": "application/pdf",
          "documentType": "contractSigned"
        },
        {
          "id": "047095-2026",
          "url": "https://www.find-tender.service.gov.uk/Notice/047095-2026",
          "format": "text/html",
          "noticeType": "UK7",
          "description": "Contract details notice on Find a Tender",
          "documentType": "contractNotice",
          "datePublished": "2026-05-21T13:36:42+01:00"
        }
      ],
      "dateSigned": "2026-05-18T00:00:00+01:00",
      "agreedMetrics": [
        {
          "id": "1",
          "title": "To be decided at contract award"
        },
        {
          "id": "2",
          "title": "To be decided at contract award"
        },
        {
          "id": "3",
          "title": "To be decided at contract award"
        }
      ],
      "statusDetails": null,
      "aboveThreshold": true
    }
  ],
  "initiationType": "tender",
  "relatedProcesses": [
    {
      "id": "framework",
      "uri": "https://www.find-tender.service.gov.uk/api/1.0/ocdsReleasePackages/ocds-h6vhtk-0502d0",
      "scheme": "ocid",
      "identifier": "ocds-h6vhtk-0502d0",
      "relationship": [
        "framework"
      ]
    }
  ]
}

{
  "id": "036816-2026",
  "tag": [
    "award",
    "contract"
  ],
  "date": "2026-04-22T16:49:22+01:00",
  "ocid": "ocds-h6vhtk-068905",
  "buyer": {
    "id": "GB-PPON-PDZG-3487-DPVD",
    "name": "Department for Education"
  },
  "awards": [
    {
      "id": "1",
      "date": "2026-04-22T00:00:00+01:00",
      "items": [
        {
          "id": "1",
          "relatedLot": "1",
          "deliveryAddresses": [
            {
              "region": "UK",
              "country": "GB",
              "countryName": "United Kingdom"
            }
          ],
          "additionalClassifications": [
            {
              "id": "79340000",
              "scheme": "CPV",
              "description": "Advertising and marketing services"
            }
          ]
        }
      ],
      "title": "Media Buying Call Off 2026",
      "value": {
        "amount": 300000000,
        "currency": "GBP",
        "amountGross": 360000000
      },
      "status": "active",
      "documents": [
        {
          "id": "036816-2026",
          "url": "https://www.find-tender.service.gov.uk/Notice/036816-2026",
          "format": "text/html",
          "noticeType": "UK6",
          "description": "Contract award notice on Find a Tender",
          "documentType": "awardNotice",
          "datePublished": "2026-04-22T16:49:22+01:00"
        }
      ],
      "suppliers": [
        {
          "id": "GB-PPON-PPJT-1182-CPHN",
          "name": "WPP 650"
        }
      ],
      "milestones": [
        {
          "id": "1",
          "type": "futureSignatureDate",
          "status": "scheduled",
          "dueDate": "2026-05-08T23:59:59+01:00"
        }
      ],
      "relatedLots": [
        "1"
      ],
      "aboveThreshold": true,
      "contractPeriod": {
        "endDate": "2030-06-14T23:59:59+01:00",
        "startDate": "2026-06-14T00:00:00+01:00"
      },
      "mainProcurementCategory": "services"
    }
  ],
  "tender": {
    "id": "ocds-h6vhtk-068905",
    "lots": [
      {
        "id": "1",
        "status": "complete",
        "description": null
      }
    ],
    "title": "Media Buying Call off 2026",
    "status": "complete",
    "legalBasis": {
      "id": "2023/54",
      "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents",
      "scheme": "UKPGA"
    },
    "competitive": false,
    "description": "The contract is a four‑year call‑off agreement under the CCS Media Services Framework RM6364. It ensures continuity of media buying and planning services needed to deliver DfE’s major campaigns, including teacher recruitment, early years workforce initiatives and skills programmes. The agreement provides access to enhanced audience insight and targeting capabilities, and a full range of paid media services—covering TV, digital, social, print, search and influencer activity—enabling DfE to reach priority audiences effectively and support key departmental objectives.",
    "specialRegime": [
      "lightTouch"
    ],
    "procurementMethod": "selective",
    "procurementMethodDetails": "Award under framework"
  },
  "parties": [
    {
      "id": "GB-PPON-PDZG-3487-DPVD",
      "name": "Department for Education",
      "roles": [
        "buyer"
      ],
      "address": {
        "region": "UKI32",
        "country": "GB",
        "locality": "London",
        "postalCode": "SW1P3BT",
        "countryName": "United Kingdom",
        "streetAddress": "Sanctuary Buildings, 20 Great Smith Street"
      },
      "details": {
        "classifications": [
          {
            "id": "publicAuthorityCentralGovernment",
            "scheme": "UK_CA_TYPE",
            "description": "Public authority - central government"
          }
        ]
      },
      "identifier": {
        "id": "PDZG-3487-DPVD",
        "scheme": "GB-PPON"
      },
      "contactPoint": {
        "email": "PolicyAssurance.COMMERCIALQUERIES@education.gov.uk"
      }
    },
    {
      "id": "GB-PPON-PPJT-1182-CPHN",
      "name": "WPP 650",
      "roles": [
        "supplier"
      ],
      "address": {
        "region": "UKI44",
        "country": "GB",
        "locality": "London",
        "postalCode": "SE1 9GL",
        "countryName": "United Kingdom",
        "streetAddress": "Sea Containers, 18 Upper Ground"
      },
      "details": {
        "vcse": false,
        "scale": "large",
        "shelteredWorkshop": false,
        "publicServiceMissionOrganization": false
      },
      "identifier": {
        "id": "PPJT-1182-CPHN",
        "scheme": "GB-PPON"
      },
      "contactPoint": {
        "email": "oliver.garner@wppmedia.com"
      }
    }
  ],
  "language": "en",
  "initiationType": "tender",
  "relatedProcesses": [
    {
      "id": "framework",
      "uri": "https://www.find-tender.service.gov.uk/api/1.0/ocdsReleasePackages/ocds-h6vhtk-0502d0",
      "scheme": "ocid",
      "identifier": "ocds-h6vhtk-0502d0",
      "relationship": [
        "framework"
      ]
    }
  ]
}