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active
Official procurement procedure

Marketing Engagement Platform

Software package and information systems
Published value
£500,000
Submission deadline 2 Sept 2024, 12:00 BST
Lots published1
Procurement Executive Summary
AI & Search Synopsis
Generated from official OCDS record
Tenderline Synopsis: Ordnance Survey Ltd: "Marketing Engagement Platform". Published status: active. Published value: £500,000. 1 published lot. Recorded submission deadline: 2 Sept 2024, 12:00 BST. See the official notice for participation instructions.
Contracting AuthorityOrdnance Survey LtdScope & CategoriesNot publishedSubmission Window
Closed
2 Sept 2024, 12:00 BST
Submission GatewayDirect notice routeLegal Basis & RegimeStandard procurementEstimated Value (exc. VAT)£500,000
Bidder Intelligence · Authority Profile: Ordnance Survey Ltd
Market Analytics
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Derived from OCDS awards & bid statistics
Published history for Ordnance Survey Ltd. These figures describe retained records, not a forecast of bids or a measure of buyer bias.
Published-to-award variance
Not availableInsufficient comparable data
Requires at least 5 comparable procedures
Competition Density
Not availableNo published reports
Bid counts are not published for this buyer
Supplier ConcentrationNo estimate
Insufficient attributable awardsNo concentration estimate available
Payment Terms
Check noticePublished terms
Payment obligations depend on the applicable regime and contract. Consult the official documents.
Coverage: 0 active published awards; 0 bid reports (which may be per lot). Supplier values exclude multi-supplier awards, frameworks and DPS, and use GBP only. They are published award values, not payments. Published-to-award variance compares single-lot, single-award, single-supplier GBP procedures with explicitly non-framework/non-DPS status; increases remain in the average. Unpublished data stays unknown. Awarded suppliers are winners, not all bidders.
Procedure terms
Contracting AuthorityOrdnance Survey Ltd
Procedure methodNot published
Procurement categoryNot published
Statusactive
Framework / DPSNot published
CompetitionNot published
Above thresholdNot published
Legal basisNot published
Tender period startsNot published
Clarification deadlineNot published
Electronic submissionNot published
Submission languagesNot published
Published31 Jul 2024, 17:43 BST
Last source update31 Jul 2024, 17:43 BST
Recurring procurementNo
ClassificationSoftware package and information systems
Delivery area
OCIDocds-h6vhtk-04868f
What is being bought
Ordnance Survey Ltd (OS) is Britain’s mapping agency and is responsible for the surveying, production, maintenance, and marketing of a wide range of geographic information, relied on by government, business, and individuals. The Consumer element of OS provides customers with products and services that help make their activity more enjoyable, accessible, and safe. From physical paper maps to outdoor accessories and popular mobile apps. Listening to customers and evolving to meet their needs is key to OS’ approach in a rapidly changing world. The Consumer mission is to help more people to get outside more often so they can live longer, stay younger and enjoy life more.
What changed
From the official release history
  1. Published value updated to £500,000
    31 Jul 2024, 17:43 BST
  2. Status changed to active
    31 Jul 2024, 17:43 BST
  3. Official notice release published
    31 Jul 2024, 17:43 BST
  4. Submission deadline changed to 2 Sept 2024, 12:00 BST
    31 Jul 2024, 17:43 BST
  5. Buyer information updated
    31 Jul 2024, 17:43 BST
Lots and requirements (1)
Published by the contracting authority
  • Lot 1 · #1
    Individual lot title not published
    active
    Published valueNot published
    Ordnance Survey Ltd (OS) is Britain’s mapping agency and is responsible for the surveying, production, maintenance, and marketing of a wide range of geographic information, relied on by government, business, and individuals. The Consumer element of OS provides customers with products and services that help make their activity more enjoyable, accessible, and safe. From physical paper maps to outdoor accessories and popular mobile apps. Listening to customers and evolving to meet their needs is key to OS’ approach in a rapidly changing world. The Consumer mission is to help more people to get outside more often so they can live longer, stay younger and enjoy life more.OS is seeking to procure a Commercial off-the-shelf (COTS) Marketing Engagement Platform to improve communication with customers via multiple channels (including email, in-app notifications, and push notifications). OS would like to utilise the solution to aid its ambitious growth plans for E-Commerce and OS Maps. The outputs will enable the creation of personalised marketing content to improve the user experience within the OS Maps app and within the store to facilitate an increase in volume of both shop sales and subscription upgrades.This contract will be for three years with the option to extend annually for a further two years (3+1+1). Therefore, if all extensions were taken, the full length of the contract would be for five years. The contract start date is anticipated to be 1 November 2024, with Phase 1 integrations completed by 1 March 2025
    Contract periodNot published
    EligibilityNot published
    Options / renewalNot published
Timeline
  1. Procedure published
    31 Jul 2024, 17:43 BST
  2. Submission deadline
    2 Sept 2024, 12:00 BST
Commercial outcome and competition
AwardsNo award published
ContractsNo contract published
Bid statisticsNo aggregate bid statistics published
Buyer and organisations in this procedure

Ordnance Survey Ltd

Contracting authority GB-FTS-120184
View buyer profile
Documents (0)
Official links; attachments are not copied
No data
No linked documents are published
Related procedures (0)
No data
No related procedures published
Planning and rationale
Planning budgetNot published
No-engagement rationaleNot published
Procedure rationaleNot published