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AwardedFind a Tender · award

Marketing Agency Framework

Buyer: UNIVERSITY OF SALFORD(THE) →

BuyerUNIVERSITY OF SALFORD(THE)
StatusAwarded
DeadlineNot published
ValueValue not published
Published20 Jul 2023

What is being bought

The Marketing department require the services of a number of creative and marketing agencies to support them in their ongoing marketing and communication initiatives. To ensure the quality of the brand and maintain effectiveness of output we are looking to strengthen our framework with trusted suppliers who can support our strategy and help us to achieve our objectives.

Delivery location

UKD3 · UKD3 · UKD3 · UKD3

Categories

Marketing services 79342000Marketing services 79342000

Lot details

Creative & Strategy

Creative & Strategy

Statuscancelled

Award criteria
Service Delivery — 20
Client Management — 20
Creative Thinking — 50
price — 10

Design & Artwork

Design & Artwork

Statuscancelled

Award criteria
Team Structure & Size — 10
Production Processes — 30
Design Services — 45
price — 15

Media Buying

Media Buying

Statuscancelled

Award criteria
Structure & Size of Business — 15
Planning & Measurement — 25
Client Portfolio — 25
Financial Strategy — 25
price — 10

Digital Marketing

Digital Marketing

Statuscancelled

Award criteria
Planning & Strategy — 40
Team Structure & Size — 15
Project Delivery — 35
price — 10

What is included

ItemCategoryQuantity
1Marketing servicesNot published
2Marketing servicesNot published
3Marketing servicesNot published
4Marketing servicesNot published

Comparable-procurement analytics

Benchmarked against retained Find a Tender procedures with CPV division 79. The category anchor is Marketing services (79342000); this is a deliberately broad market comparator. The comparison is shown at several levels rather than pretending one company or region is always the best benchmark.

Comparison setProceduresReported bids per procedureNamed award suppliersPrice evidence
Market: CPV division 7913,7424 median · 30.9 average (5,804 of 13,742 with a bid count)3.2 average (6,510 of 13,742 with named award suppliers)1 comparable price pairs
Same buyer49.5 median · 11.8 average (4 of 4 with a bid count)1 average (4 of 4 with named award suppliers)Not published
Delivery region: UKD31305 median · 13.7 average (51 of 130 with a bid count)2.2 average (59 of 130 with named award suppliers)Not published

“Reported bids” is an official aggregate, sometimes reported per lot; it is the closest available competition measure. “Named award suppliers” are winners, not all applicants.

Price-outcome signal

Not enough comparable procedures currently publish both a GBP tender value and a usable lowest-valid-bid value to calculate a responsible price-reduction benchmark. Tenderline deliberately does not infer a saving from named award suppliers or from missing award values.

Procurement strategy & market signals

Framework agreementNot published
Dynamic purchasing systemNot published
Competitive procurementNot published
Recurring requirementNot published
Procurement method rationaleNot published
Rationale classificationsNot published
Special regimeNot published
Covered byGPA
Submission policyNot published
Selection criteriaNot published
Risk detailsNot published

Planning & early market engagement

BudgetNot published
No-engagement rationaleNot published
Planning documents0
Planning milestones0

No planning milestones published.

Related procurements

No linked framework, prior procurement or reprocurement published.

Awards

Creative & Strategy

Statusactive
SupplierWaterfall

Media Buying

Statusactive
SupplierSMRS Ltd

Contracts

Creative & Strategy

Statusactive
Value£1,260

Creative & Strategy

Statusactive
Value£4,705

Creative & Strategy

Statusactive
Value£4,065

Creative & Strategy

Statusactive
Value£2,970

Design & Artwork

Statusactive
Value£680

Design & Artwork

Statusactive
Value£1,090

Design & Artwork

Statusactive
Value£2,285

Media Buying

Statusactive
Value£652

Media Buying

Statusactive
Value£960

Media Buying

Statusactive
Value£1,540

Digital Marketing

Statusactive
Value£540

Digital Marketing

Statusactive
Value£2,250

Digital Marketing

Statusactive
Value£1,500

Documents & submission route

No documents are published in the current source record.

Source data inventory

Diagnostic view. “Not published” means this current release does not provide a value.

OCIDocds-h6vhtk-03a414
Latest release ID020955-2023
Latest release timestampThu Jul 20 2023 12:41:17 GMT+0000 (Coordinated Universal Time)
Sourcefind-a-tender
Official notice URLNot published
Tender statuscomplete
Procurement methodopen
Procurement method detailsOpen procedure
Main procurement categoryservices
Above thresholdNot published
Legal basis32014L0024
Tender period: startNot published
Tender period: endNot published
Expression of interest deadlineNot published
Enquiry deadlineNot published
Award period: startNot published
Award period: endNot published
Submission method detailsNot published
Submission languagesNot published
Electronic catalogue policyNot published
Total tender valueNot published
Tender lots in source4
Tender items in source4
Tender documents in source0
Awards in latest release13
Contracts in latest release13
Parties in latest release12

Notice history

DateEventReference
20 Jul 2023award, contract020955-2023
8 Feb 2023tender003939-2023

All source data

Unmodified official OCDS data retained by Tenderline for this procurement process.

Complete current OCDS release JSON
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    {
      "id": "020955-2023-8",
      "title": "Media Buying",
      "status": "active",
      "suppliers": [
        {
          "id": "GB-COH-08045459",
          "name": "Education Cubed Ltd"
        }
      ],
      "relatedLots": [
        "3"
      ]
    },
    {
      "id": "020955-2023-9",
      "title": "Media Buying",
      "status": "active",
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          "name": "Hybrid News Ltd"
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      "relatedLots": [
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    },
    {
      "id": "020955-2023-10",
      "title": "Media Buying",
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          "id": "GB-COH-3365804",
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    {
      "id": "020955-2023-11",
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    {
      "id": "020955-2023-13",
      "title": "Digital Marketing",
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        }
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    "coveredBy": [
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    "legalBasis": {
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    },
    "description": "The Marketing department require the services of a number of creative and marketing agencies to support them in their ongoing marketing and communication initiatives. To ensure the quality of the brand and maintain effectiveness of output we are looking to strengthen our framework with trusted suppliers who can support our strategy and help us to achieve our objectives.",
    "classification": {
      "id": "79342000",
      "scheme": "CPV",
      "description": "Marketing services"
    },
    "procurementMethod": "open",
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    "procurementMethodDetails": "Open procedure"
  },
  "parties": [
    {
      "id": "GB-COH-RC000666",
      "name": "UNIVERSITY OF SALFORD(THE)",
      "roles": [
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      "address": {
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        "locality": "SALFORD",
        "postalCode": "M54WT",
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        "streetAddress": "The Crescent"
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      "name": "True North Communications Limited",
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        "locality": "Manchester",
        "countryName": "United Kingdom"
      },
      "details": {
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      "identifier": {
        "id": "04240580",
        "scheme": "GB-COH",
        "legalName": "True North Communications Limited"
      }
    },
    {
      "id": "GB-COH-6630481",
      "name": "NECTAR CREATIVE",
      "roles": [
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      "address": {
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      },
      "details": {
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        "id": "6630481",
        "scheme": "GB-COH",
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      "roles": [
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    },
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      "roles": [
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      "address": {
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        "locality": "Lichfield",
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      },
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      }
    },
    {
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      "address": {
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        "countryName": "United Kingdom"
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        "legalName": "University of Salford"
      }
    }
  ],
  "language": "en",
  "contracts": [
    {
      "id": "020955-2023-1",
      "title": "Creative & Strategy",
      "value": {
        "amount": 1260,
        "currency": "GBP"
      },
      "status": "active",
      "awardID": "020955-2023-1",
      "dateSigned": "2023-07-20T00:00:00+01:00"
    },
    {
      "id": "020955-2023-2",
      "title": "Creative & Strategy",
      "value": {
        "amount": 4705,
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      "awardID": "020955-2023-2",
      "dateSigned": "2023-07-20T00:00:00+01:00"
    },
    {
      "id": "020955-2023-3",
      "title": "Creative & Strategy",
      "value": {
        "amount": 4065,
        "currency": "GBP"
      },
      "status": "active",
      "awardID": "020955-2023-3",
      "dateSigned": "2023-07-20T00:00:00+01:00"
    },
    {
      "id": "020955-2023-4",
      "title": "Creative & Strategy",
      "value": {
        "amount": 2970,
        "currency": "GBP"
      },
      "status": "active",
      "awardID": "020955-2023-4",
      "dateSigned": "2023-07-20T00:00:00+01:00"
    },
    {
      "id": "020955-2023-5",
      "title": "Design & Artwork",
      "value": {
        "amount": 680,
        "currency": "GBP"
      },
      "status": "active",
      "awardID": "020955-2023-5",
      "dateSigned": "2023-07-20T00:00:00+01:00"
    },
    {
      "id": "020955-2023-6",
      "title": "Design & Artwork",
      "value": {
        "amount": 1090,
        "currency": "GBP"
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}
Complete JSON history (2 releases)
20 Jul 2023 · 020955-2023 · award, contract
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8 Feb 2023 · 003939-2023 · tender
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