The BBC has awarded a Framework Agreement for the delivery of Market Research Services. The Framework Agreement is divided into 3 separate Lots. Tenderers bid individually for either Lot 1a, Lot 1b or Lot 2 or a combination of them, where they met the Minimum Standards. The following includes the expected total value of spend for each Lot on the Framework Agreement, for the full Term (48 months). Lot 1a Continuous Tracking Studies Research - This Lot is targeted at meeting the BBC’s most complex and strategic media sector research requirements, integrating behavioural (use and consumption) and perception (experience / satisfaction) and applying a leading edge of technological development in data collection and processing and brand tracking studies. Total value of £42,100,000. Lot 1b Bespoke Audience Research Projects - This Lot is targeted at research studies that provide insight into people’s usage of and attitudes to media products and services, drawing on input from a range of different demographic groups and geographical regions, including the requirement to sample harder to reach, niche and diverse audiences within any methodology. Total value of £6,520,000. Lot 2 Children and Education Research - This Lot is targeted at research studies that provide insight into how children discover our content, how children find and consume media and who is influential in helping them choose. Total value of £1,380,000. NB – the total values are not committed spend, and are therefore only an expectation of spend that could be made through the Framework Agreement.
UK · UK · UK
This Lot is targeted at meeting the BBC’s most complex and strategic media sector research requirements, integrating behavioural (use and consumption) and perception (experience / satisfaction) and applying a leading edge of technological development in data collection and processing and brand tracking studies.
Award criteria
price
This Lot is targeted at research studies that provide insight into people’s usage of and attitudes to media products and services, drawing on input from a range of different demographic groups and geographical regions, including the requirement to sample harder to reach, niche and diverse audiences within any methodology.
Award criteria
price
This Lot is targeted at research studies that provide insight into how children discover our content, how children find and consume media and who is influential in helping them choose.
Award criteria
price
| Item | Category | Quantity |
|---|---|---|
| Lot 1a | Market research services | Not published |
| Lot 1b | Market research services | Not published |
| Lot 2 | Market research services | Not published |
Benchmarked against retained Find a Tender procedures with CPV division 79. The category anchor is Market research services (79310000); this is a deliberately broad market comparator. The comparison is shown at several levels rather than pretending one company or region is always the best benchmark.
| Comparison set | Procedures | Reported bids per procedure | Named award suppliers | Price evidence |
|---|---|---|---|---|
| Market: CPV division 79 | 13,741 | 4 median · 30.9 average (5,803 of 13,741 with a bid count) | 3.2 average (6,508 of 13,741 with named award suppliers) | 1 comparable price pairs |
| Same buyer | 23 | 5 median · 22.3 average (19 of 23 with a bid count) | 3 average (19 of 23 with named award suppliers) | Not published |
| Delivery region: UK | 3,814 | 4 median · 60.1 average (1,523 of 3,814 with a bid count) | 5.1 average (1,810 of 3,814 with named award suppliers) | Not published |
“Reported bids” is an official aggregate, sometimes reported per lot; it is the closest available competition measure. “Named award suppliers” are winners, not all applicants.
Not enough comparable procedures currently publish both a GBP tender value and a usable lowest-valid-bid value to calculate a responsible price-reduction benchmark. Tenderline deliberately does not infer a saving from named award suppliers or from missing award values.
No planning milestones published.
No linked framework, prior procurement or reprocurement published.
No documents are published in the current source record.
Diagnostic view. “Not published” means this current release does not provide a value.
| OCID | ocds-h6vhtk-0332a0 |
|---|---|
| Latest release ID | 010334-2023 |
| Latest release timestamp | Tue Apr 11 2023 11:25:17 GMT+0000 (Coordinated Universal Time) |
| Source | find-a-tender |
| Official notice URL | Not published |
| Tender status | complete |
| Procurement method | open |
| Procurement method details | Open procedure |
| Main procurement category | services |
| Above threshold | Not published |
| Legal basis | 32014L0024 |
| Tender period: start | Not published |
| Tender period: end | Not published |
| Expression of interest deadline | Not published |
| Enquiry deadline | Not published |
| Award period: start | Not published |
| Award period: end | Not published |
| Submission method details | Not published |
| Submission languages | Not published |
| Electronic catalogue policy | Not published |
| Total tender value | Not published |
| Tender lots in source | 3 |
| Tender items in source | 3 |
| Tender documents in source | 0 |
| Awards in latest release | 3 |
| Contracts in latest release | 3 |
| Parties in latest release | 30 |
| Date | Event | Reference |
|---|---|---|
| 11 Apr 2023 | award, contract | 010334-2023 |
| 29 Apr 2022 | tender | 011267-2022 |
Unmodified official OCDS data retained by Tenderline for this procurement process.
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{
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{
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{
"id": "GB-FTS-79971",
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{
"id": "GB-FTS-79972",
"name": "MTM London Limited"
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{
"id": "GB-FTS-79973",
"name": "Oxygen Brand Consulting Limited"
},
{
"id": "GB-FTS-79974",
"name": "Saul Parker Consulting Limited t/a The Good Side"
},
{
"id": "GB-FTS-79975",
"name": "Trinity Mcqueen Limited"
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{
"id": "GB-FTS-79976",
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{
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{
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{
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},
{
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{
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{
"id": "GB-FTS-79979",
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{
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},
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{
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"options": {
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},
"hasOptions": true,
"description": "This Lot is targeted at research studies that provide insight into\nhow children discover our content, how children find and\nconsume media and who is influential in helping them choose.",
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"description": "The BBC has awarded a Framework Agreement for the delivery of Market Research Services. The Framework Agreement is divided into 3 separate Lots. \nTenderers bid individually for either Lot 1a, Lot 1b or Lot 2 or a combination of them, where they met the Minimum Standards. \nThe following includes the expected total value of spend for each Lot on the Framework Agreement, for the full Term (48 months). \nLot 1a Continuous Tracking Studies Research - This Lot is targeted at meeting the BBC’s most complex and strategic media sector research requirements, integrating behavioural (use and consumption) and perception (experience / satisfaction) and applying a leading edge of technological development in data collection and processing and brand tracking studies. Total value of £42,100,000.\nLot 1b Bespoke Audience Research Projects - This Lot is targeted at research studies that provide insight into people’s usage of and attitudes to media products and services, drawing on input from a range of different demographic groups and geographical regions, including the requirement to sample harder to reach, niche and diverse audiences within any methodology. Total value of £6,520,000.\nLot 2 Children and Education Research - This Lot is targeted at research studies that provide insight into how children discover our content, how children find and consume media and who is influential in helping them choose. Total value of £1,380,000.\nNB – the total values are not committed spend, and are therefore only an expectation of spend that could be made through the Framework Agreement.",
"reviewDetails": "As stated in the Public Contracts Regulations 2015. The applicable review time limits shall be as stated in Regulations 92 and 93 Public Contracts Regulations 2015.",
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{
"id": "GB-FTS-79960",
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"countryName": "United Kingdom"
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{
"id": "GB-FTS-79962",
"name": "Nielsen Media Research Limited",
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"locality": "London",
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{
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{
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"locality": "Thames Ditton",
"countryName": "United Kingdom"
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{
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{
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"identifier": {
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},
{
"id": "GB-FTS-79977",
"name": "DJS Research Limited",
"roles": [
"supplier"
],
"address": {
"region": "UK",
"locality": "Stockport",
"countryName": "United Kingdom"
},
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"scale": "sme"
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"identifier": {
"legalName": "DJS Research Limited"
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},
{
"id": "GB-FTS-79978",
"name": "EVERFI Limited",
"roles": [
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],
"address": {
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"locality": "London",
"countryName": "United Kingdom"
},
"details": {
"scale": "sme"
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"identifier": {
"legalName": "EVERFI Limited"
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},
{
"id": "GB-FTS-79979",
"name": "Oxygen Brand Consulting Limited",
"roles": [
"supplier"
],
"address": {
"region": "UK",
"locality": "London",
"countryName": "United Kingdom"
},
"details": {
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"identifier": {
"legalName": "Oxygen Brand Consulting Limited"
}
},
{
"id": "GB-FTS-79980",
"name": "Sherbert Research Limited",
"roles": [
"supplier"
],
"address": {
"region": "UK",
"locality": "Marlow",
"countryName": "United Kingdom"
},
"details": {
"scale": "sme"
},
"identifier": {
"legalName": "Sherbert Research Limited"
}
},
{
"id": "GB-FTS-2538",
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