Find a TenderAwarded
Published 8 Nov 2024, 15:58 GMT

Official UK procurement notice

PL0093 - Project THRIVE · UK public procurement notice

Official notice

Authority: Essex County Council (Local council)

4 lotsServicesOpen procedure
Published estimate£2,000,000total for 4 lots · 1 value update
Submissions closed 7 Feb 2025awarded 20 Jun 2025
Awarded to First Essex Buses Limited2 awards

What is being bought4 lots · detail below

Published requirement description

Project THRIVE - A research project that will investigate and evaluate a range of initiatives

which aim to grow patronage on bus services.

Essex County Council (ECC) has been allocated £4.9m in 2023/24 and £4.9m in 2024/25

from Department for Transport (DfT) Bus Service Improvement Plan Plus (BSIP+) funding,

this BSIP+ funding will be used to support a range of initiatives that were set out in the Essex

Bus Service Improvement Plan.

The Thrive research project was originally set out in the Essex County Council Bus Service

Improvement Plan 2021-2026 which was published in 2021. The aim of the Thrive research

project is to explore what targeted measures may drive growth in market town bus services.

This data led project will test a range of initiatives and assess which has the greatest impact

on driving passenger growth.

ECC must ensure that all funding conditions under the BSIP+ Funding agreement are

complied with - As defined in the BSIP Memorandum of Understanding (MoU) :

3.2 The Authority may use the funding to target it on the actions that they – and local

operators through their Enhanced Partnership (where relevant) – believe will deliver the best

overall outcomes in growing long term patronage, revenues and thus maintaining service

levels, whilst maintaining essential social and economic connectivity for local communities.

In some places that may involve ensuring existing connections are maintained (either by

conventional services or DRT). Elsewhere it might be achieved through increasing the

frequency on key corridors or the operating hours of some services whilst reducing others; or

reducing fares or introducing new local concessions to open up new markets and revenue.

3.3 The funding must be spent on bus measures.

3.6 The funding should not be used to support generic marketing or advertising costs that are not directly related to specific improvements (such as a fares change, or new services).

ECC intend to utilise a minimal SSQ which will assess Potential Supplier Information and

Exclusion Grounds.

Please Note - Due to the nature of the funding we are unable to provide an estimate of the

value per Lot.

CPV: Public road transport services

Lots and requirements (4)Procurement structure

4 lots · no lot values published · same evaluation weights on every lot
Lot #1Route Specific MarketingAwarded

Lot 1 - Route Specific Marketing

Targeted, route specific traditional marketing campaign, including route specific advertising, leaflet dropping and involvement of local councils to assist promotion (e.g. assist with promotion at transport hubs, tourist centres, etc).

Delivery: East of England
Variant bids: not allowed
Lot #2Digital Only PromotionCancelled

Lot 2 - Digital Only Promotion

Digital and social media only promotion / marketing

Please Note - The Authority elected not to award a contract for this Tender Lot.

Delivery: East of England
Variant bids: not allowed
Lot #3Better InformationAwarded

Lot 3 - Better Information

Better information at every bus stop , through parishes, bus user groups, businesses,

schools, clubs and communities.

Delivery: East of England
Variant bids: not allowed
Lot #4Increased FrequencyCancelled

Lot 4 - Increased Frequency

Such as running the service every 30 minutes instead of hourly.

Please Note - The Authority elected not to award a contract for this Tender Lot.

Delivery: East of England
Variant bids: not allowed

What it takes to win
i

How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
How bids were scored · same split on all 4 lots
Quality: 45%Price: 50%Social value: 5%
Published sub-criteria (3)
  • ITT Technical / Quality: 45%
  • price: 50%
  • Social Value: 5%
Published award criteria (3)
  • ITT Technical / Quality: 45
  • Social Value: 5
  • Price: 50
Conditions of participation1
  • Suitability

    As detailed within the tender documents.

What this means for your bid
  • Price carries 50 of 100 points: a 10% discount moves about 5 points. This one is won on the number: sharpen the price before polishing the prose.

Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.

Procedure terms & legal framework

From the official record
Procedure method
Open procedure
Legal basis
CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
Procurement category
Services
Notice status
Awarded
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Yes (GPA)
Recurring procurement
No (one-off requirement)
First published
8 Nov 2024, 15:58 GMT
Last source update
19 Aug 2025, 10:53 BST
Award evaluation window
7 Feb 2025 – …
Authority reference
DN751265
FTS notice number
2025/S 000-049746
Classification (CPV)
Public road transport services
Delivery area
East of England (UKH3)
Official registry OCID
ocds-h6vhtk-04b53c Find a Tender

How it was run

Official notice
Run through: ProContract (Due North) · Who buys & how to bid on ProContract
Supplier login requiredLanguage: EN
Access & registration note: Free · short registration with manual review; public opportunity list
Submission deadline
7 Feb 2025, 12:00 GMT
Submission channel
{"electronicSubmission"}
Accepted languages
en
Bid validity
120 days from the deadline
Bids opened
7 Feb 2025, 12:00 GMT
Detailed submission instructions & authority contactsFrom official release

Timeline

7 Feb 2025 → 19 Aug 2025 · 4 dates
  1. Submission deadline
    7 Feb 2025, 12:00 GMT
  2. Bids opened
    7 Feb 2025, 12:00 GMT
  3. Next notice expected
    17 Mar 2025
  4. Notice published
    19 Aug 2025, 10:53 BST

Notice history

5 events · 4 releases on Find a Tender · since 13 Jan 2025
  1. Published value published: £2,000,000
    13 Jan 2025, 12:04 GMT
  2. Status changed to active
    13 Jan 2025, 12:04 GMT
  3. Procurement method changed
    13 Jan 2025, 12:04 GMT
  4. Deadline published: 7 Feb 2025, 12:00 GMT
    13 Jan 2025, 12:04 GMT
  5. Status changed to complete
    19 Aug 2025, 10:53 BST
Published amendments (1 · 0 deadline changes)
WhenWhatBeforeAfterShift
—TextDEFAULT——

In light of recent developments with this project, the decision has been taken to push back the tender go Live date to January, instead of Monday 16th December. Please make sure to check the Find a Tender Service for any further updates. If you have any further questions please contact [email protected].

Routine re-releases (4)
  • 2024-11: 1 release · 8 Nov 2024

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast
Awards 4
Awarded value £257,0002 contracts exc. VAT
Bids received 3
Contracts signed 2latest 20 Jun 2025
Awarded toValueDateStatus
Lot 1 · Route Specific Marketing1 award
First Essex Buses Limited£97,000 †—Awarded
Lot 3 · Better Information1 award
First Essex Buses Limited£160,000 †—Awarded

2 further award records carry no date or value.

Contracts

Bid statistics published by the authority

LotBidsSMEVCSEValid bid range
1 · Route Specific Marketing1bids———
3 · Better Information2bids———

Contracting authority & participating public bodies

Essex County Council

Contracting authorityLocal CouncilRegional or local authorityGeneral public services County Hall, Market Road, Chelmsford, East of England, CM1 1QHContact name, email, phone Published organisation website ↗

Dispute resolution & review bodies

  • The High CourtReview body London

Bidders & participating suppliers

1 commercial party on the notice

Official documents & specifications (1)

Official links; attachments are not copied

Tender pack and attachments

  • Technical selection criteriatenderTechnical selection criteria