Official UK procurement notice
ITT284 Appointment of Creative Agency for Recruitment Creative Campaign
Authority: University of Northampton (Education)
What is being bought
Published requirement descriptionThe University of Northampton is looking to contract a Creative Agency to create a 60 month creative strategy and campaign across three recruitment cycles 2023, 2024 and 2025 that promotes and raises awareness and increase year on year applications to the University of Northampton across multiple touchpoints which will include creative advertising assets across various channels, prospectus, and assets throughout the recruitment cycle to include print, media and event materials.The produced materials will need to core drive visitors to the University website where they can register to visit for a campus open day, find out more about courses, the university campus, the town of Northampton and the benefits and opportunities of studying with us.
CPV: Design consultancy services · Graphic design services · Specialty design services
The lotProcurement structure
single lot · value publishedLot #1AwardedRenewalPublished value£400,000
What it takes to wini
How this buyer will score bids.
The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).
Evaluation split and conditions of participation as published; the tender pack may add morei
How this buyer will score bids.
The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).
Published sub-criteria (2)
- Commercial: 36%
- Fit for purpose, Capability and Social Impact: 64%
Published award criteria (2)
- Fit for purpose, Capability and Social Impact: 64
- Commercial: 36
- Price carries 36 of 100 points: a 10% discount moves about 3.6 points. The method statement decides this lot, not the discount.
Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.
Procedure terms & legal framework
From the official record · publisher note attached- Procedure method
- Restricted procedure
- Legal basis
- CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
- Procurement category
- Services
- Notice status
- Awarded
- Procurement threshold
- Unspecified in notice
- Regulatory regime
- Standard
- Commercial structure
- Stand-alone contract (no framework)
- Competition type
- Competitive procedure
- GPA / WTO covered
- Yes (GPA)
- Recurring procurement
- No (one-off requirement)
- First published
- 28 Apr 2021, 15:40 BST
- Last source update
- 25 Oct 2021, 16:05 BST
- Authority reference
ITT284- FTS notice number
2021/S 000-026686- Classification (CPV)
- Delivery area
- Official registry OCID
ocds-h6vhtk-02ab39Find a Tender
- Electronic trading
- e-invoicing allowed · electronic payment
- Review procedure
The Procurement process will incorporate a standstill period at the point that notification of the proposed award of the contract is communicated to tenderers. That notification will provide information on the award decision as is required by the Public Contracts Regulations 2015.
Publisher note: The University reserves the right to cancel or amend this procurement at any stage and to not award the contract in whole or in part, and does not bind itself to accept any tender. The University shall not be liable for any costs or expenses (of any nature) incurred by any prospective service provider (or any of its consortium members or sub-contractors) in responding to this notice or in participating in this procurement process, including (without limitation) if the University cancels or amends this procurement process or makes no contract award. The estimated contract value is 400000 GBP for the 3-year term and would be an estimated 500000 GBP if the contract was extended by 18 months.
How it was run
Official noticeTender documents are also served through a separate tool: https://in-tendhost.co.uk/universityofnorthampton/ ↗
- Submission deadline
- 28 May 2021, 11:00 BST
- Submission channel
- {"electronicSubmission","written"}
- Accepted languages
- en
- Bid validity
- 90 days from the deadline
Timeline
28 May 2021 → 25 Oct 2021 · 3 dates- Submission deadline28 May 2021, 11:00 BST
- Invitations to tender expected7 Jun 2021, 00:00 BST
- Notice published25 Oct 2021, 16:05 BST
Notice history
1 event · 2 releases on Find a Tender- Status changed to complete25 Oct 2021, 16:05 BST
Commercial outcome & contract awards
Published awards, contracts and bid statistics, not a forecast| Awarded to | Value | Date | Status |
|---|---|---|---|
| Daughter StudioSME | £400,000 † | — | Awarded |
Contracts
Contract 026686-2021-1 · Daughter StudioSME
- Signed
- 7 Oct 2021
- Value
- £400,000
- Status
- active
Bid statistics published by the authority
| Bids | SME | VCSE | Valid bid range |
|---|---|---|---|
| 4bids · 4 electronic · 4 from abroad | 4 | — | — |
Contracting authority & participating public bodies
Dispute resolution & review bodies
- High CourtReview body
Bidders & participating suppliers
1 commercial party on the notice- Daughter StudioAwarded supplier
Official documents & specifications (2)
Official links; attachments are not copiedTender pack and attachments
- Technical selection criteria
- Economic and financial selection criteria