Find a TenderPlanned procurementPreliminary market engagement notice
Published 28 May 2026, 13:17 BST

Official UK procurement notice

Gambling Research Services · UK public procurement notice

Authority: Gambling Commission (Central government)

ServicesAbove thresholdSME suitableVCSE suitable
Sectors: Research & Development (R&D) (73)Business Services & Consultancy (79) Delivery: Delivery location not published
Planned pipeline value£500,000pipeline notice, not a live tender
Tender notice expected 1 Oct 2026from the planned procurement notice
Contract term 3 yrsends 31 Mar 2030 · starts 1 Apr 2027

What is being bought

Published requirement description

In April 2025, the UK government introduced a statutory levy on gambling operators to provide 'independent and sustainable funding for gambling-related harms research, prevention and treatment'.

A small portion of this funding has been allocated to the Gambling Commission so that it can procure research into gambling-related harms in line with its licensing objectives.

Consequently, the Commission wishes to undertake some early market engagement to help it determine how best it might structure an invitation to tender for the provision of research services that will enable it to accelerate the process by which it can fill the evidence gaps that have been identified within the Evidence Roadmaps that the Commission's Research and Statistics Team have developed.

About the Commission

The Gambling Commission is an executive non-departmental public body sponsored by the Department for Digital, Culture, Media & Sport. The Commission is responsible for issuing personal gambling licences for individuals and gambling operating licences for businesses operating in Great Britain and we are responsible for ensuring all licensing applications meet the following objectives:

  • preventing gambling from being a source of crime or disorder, being associated with crime or disorder or being used to support crime
  • ensuring that gambling is conducted in a fair and open way
  • protecting children and other vulnerable people from being harmed or exploited by gambling.

Also, as an evidence-based regulator, the Commission provides evidence-informed advice to the government about gambling behaviour in Great Britain.

About Research & Statistics

The Research and Statistics Team is responsible for the management and delivery the Commission's Research activity via a range of contracts procured in line with public sector procurement regulations, policy and practice.

Under these contracts, the Team work collaboratively with a number of research organisations to collect and analyse data to:

  • monitor changes that may have an impact on the regulatory framework, and
  • make sure the Commission is up to date with gambling industry statistics and gambling related research.

The purpose of which is to improve the evidence base underpinning regulation including research in line with our Evidence Gaps and Priorities.

The Requirement

The Commissions intends to use a portion of its Statutory Levy allocation to procure Research Services to help it accelerate the process by which it can fill the evidence gaps related to gambling harms that it has identified within the Evidence Roadmaps published in October 2025 (*).

These Roadmaps were designed to:

  • set the direction of travel for future research to inform regulation
  • give greater visibility of the Commission's priorities and progress
  • highlight areas where the wider evidence ecosystem can contribute and add value.

Each roadmap covers a broad and diverse range of topics and issues and sits within one of the following 6 overarching evidence themes:

  1. Early gambling experiences and gateway products
  2. The range and variability of gambling experiences
  3. Gambling-related harm and vulnerability
  4. The impact of operator practices
  5. Product characteristics and risk
  6. Illegal gambling and crime

(*) Note: Further detail on specific roadmaps within each theme can be found on our website. www.gamblingcommission.gov.uk/statistics-and-resea… ↗

Approach

The Commission is currently considering the option to invite bids for a contract for the provision of Gambling Research Services. The purpose of the contract is stated above and possess the following features:

  1. A methodology by which members of the Commission's Research and Statistics Team and the Research organisation can work collaboratively and in partnership to accelerate the filling of evidence gaps related to gambling harms against one or more of our evidence roadmaps.
  2. a two-way transfer of knowledge, data and skills between the Commission and the appointed research team
  3. the provision of in-depth research conducted with the highest level of rigour meaning at academic levels of governance, discipline and best practice.
  4. regular communication and the provision of interim outputs.

We do not intend to be prescriptive about methodologies to be used, however we will encourage the use of innovative and collaborative approaches to tackle complex and under researched problems and generate learnings with direct applicability to regulation

The Commission believes this requirement presents a unique opportunity for interested organisations, including new entrants, to participate in the market, while also supporting potential growth and additional opportunities for organisations already operating within the gambling research field.

Decisions on exact scope, specification and route to market are to be confirmed and these decisions will be shaped by the responses to our Request for Information detailed below.

CPV: Design and execution of research and development · Research and development consultancy services · Research services · Social research services · Statistical services

The lotProcurement structure

single lot · no lot value published

Pipeline intelligence · planning stage: how this market runs before the tender is published

How Gambling Commission buys Market research services (CPV 7931), and who usually turns up

Gambling Commission’s own published record, next to the published market for the same work. Frameworks and DPS are kept out: they attract a different number of bids. Whole-market view: Market research services (CPV 7931) →

1

How the contest usually goes

Winner shares use published awards; bid and price charts use contested lots.

Question for the bid
This buyerGambling Commission · all categories
The marketMarket research services (CPV 7931) · West Midlands (authority’s region)
What to do with it
How often do SMEs win?
i

How often small and medium firms win.

Share of awards where the winner’s size is known.

The counts under this question show how many awards have a known supplier size.

Last 36 months.

Buyer: 1 of 3 known-size awards · market: CPV 7931 · West Midlands (authority’s region), n=26
1 of 358%

Small firms have won here. Neither number says whether you qualify; it describes who has been winning.

How often do local suppliers win?
i

How often local firms win similar work.

Winners with a registered address in the delivery region, out of awards with a known address.

Here, local means registered in West Midlands (authority’s region).

A local branch does not count if the registered address is elsewhere.

Last 36 months.

Buyer: 1 of 3 known-location awards · market: CPV 7931 · West Midlands (authority’s region), n=42
1 of 314%

Most of this buyer’s recorded winners are registered outside West Midlands.

How long to a decision?
i

How long buyers here take to decide after bids close.

Middle value in days from the deadline to the first award notice, on competitions that published both dates.

Only decided tenders count, so slow ones still waiting are not in.

Last 36 months.

Buyer: no decision dates published · market: CPV 7931 · West Midlands (authority’s region), n=8
—38 days

Half of these awards were announced within 38 days of the bid deadline.

How often single-bid or direct?
i

How often work is awarded with no recorded rival.

Direct awards and tenders where every published lot count shows one bid.

Both shares are minimums: some awards have no bid count.

Thin markets produce this too; it is not proof of a tailored specification.

Last 36 months.

Buyer: at least 1 of 3 procurements with awards had no recorded rival · market: CPV 7931 · West Midlands (authority’s region), n=47
1 of 338%

Direct awards or one recorded bid are common here. Check the route before spending time on a bid.

How many bids did past lots attract?

i

How many bids past lots received.

Each colour is a bid-count range. Only competed lots with a published count are included.

Past bids do not predict this tender.

Last 36 months.

This buyer2 lots with bid counts · all categories · too few to chart
The market14 lots with bid counts · CPV 7931 · West Midlands (authority’s region)
0% had one bid
Market · select a colour for counts
1 bid0%
Market: 0 of 14 lots with published bid counts.
2–321%
Market: 3 of 14 lots with published bid counts.
4–614%
Market: 2 of 14 lots with published bid counts.
7+64%
Market: 9 of 14 lots with published bid counts.

How did awards compare with estimates?

i

Where winning prices landed against estimates.

Each colour shows awards below, close to or above the published estimate, one lot at a time.

Past prices are a guide, not a bid price.

Last 36 months.

This buyer1 lot with estimate and award · broad CPV 79 · too few to chart
The market18 lots with estimate and award · CPV 7931 · West Midlands (authority’s region)
44% below estimate
Market · select a colour for counts
Below estimate44%
Market: 8 of 18 lots with an estimate and award.
Within ±2%50%
Market: 9 of 18 lots with an estimate and award.
Above estimate6%
Market: 1 of 18 lots with an estimate and award.
2

Assess each lot
i

What past awards tell you about each lot.

See the forecast, this buyer’s earlier suppliers and firms with relevant wins.

No supplier is confirmed as a bidder.

Open a lot for its forecast, this buyer’s previous supplier and possible competitors, from published award history, not a bid list

Lot #1CPV 793136 monthsSME suitablePublished estimate£500k
Expected competition
i

How many bids this lot may attract.

The forecast uses similar past competitions. The bar shows either that forecast or past bid counts; the line below says which.

Each lot shows its own forecast based on its own category; forecasts for different lots of the same notice are not comparative. The bar shows 14 past lots.

A forecast, not a list of bidders.

—No model forecast yet0% chance of a single bid
Past bids on 14 similar lots
1 bid0%
0 of 14 similar past lots received 1 bid (0%).
2–321%
3 of 14 similar past lots received 2–3 (21%).
4–614%
2 of 14 similar past lots received 4–6 (14%).
7+64%
9 of 14 similar past lots received 7+ (64%).
Comparable past lots usually drew 7 bids.
Commercial price forecast
i

Where the award price may land.

The forecast uses similar awards and the buyer’s estimate. The band covers the middle half of likely prices.

No comparable awards for this lot yet.

A statistical guide from past awards, not a price to bid.

—No model forecast yet
No comparable awards on record for this lot’s category yet. The published estimate is £500k, and the forecast stays empty until the market has a record to read.

Who has supplied this buyer on similar work?
i

Who has done similar work for this buyer.

Past contracts are matched by buyer, title and type of work.

A past supplier may not bid again.

No earlier contract of this buyer matches this lot on the published record.

Who could compete for this lot?
i

Who could compete for this lot?

Firms with relevant past wins. On a framework, we show firms on that agreement.

None is confirmed as a bidder.

Candidate suppliers for this notice have not been worked out yet, so this is not a verdict that nobody fits.

About this data
  • Source. Official UK public procurement notices (Find a Tender), reused under the Open Government Licence v3.0. New notices arrive through the day; the figures are rebuilt nightly.
  • Two views, kept apart. The authority’s own track record and the wider market for the same kind of work sit side by side and are never mixed. Where the local picture is too thin, a figure widens to a broader market and says which one it used.
  • Forecasts are labelled. The price forecast and its range, possible competitors and the earlier-work matches are our estimates from past awards: not published facts, not win chances and not price advice. Official notices do not say who is bidding.
  • Every figure shows what it rests on. Not every notice publishes a bid count, a value or a delivery region, so each figure carries the number of records behind it, and one built on few records is marked as such. The on a figure explains it; the counting rules are in the methodology. Spotted something wrong? Tell us.

Procedure terms & legal framework

From the official record
Legal basis
UKPGA · 2023/54 Procurement Act 2023
Procurement category
Services
Notice status
Planned procurement
Procurement threshold
Above threshold (FTS publication)
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Unspecified in notice
Recurring procurement
Unspecified in notice
First published
28 May 2026, 13:17 BST
Last source update
13 Jul 2026, 16:30 BST
Authority reference
26-023
FTS notice number
2026/S 000-065781
Latest notice
Preliminary market engagement notice (UK2)
Classification (CPV)
Design and execution of research and developmentResearch and development consultancy servicesResearch servicesSocial research servicesStatistical services
Delivery area
Not published
Official registry OCID
ocds-h6vhtk-06a7a9 Find a Tender

How it was run

Official notice
Submission deadline
—

Timeline

28 May 2026 → 1 Apr 2027 · 5 dates
  1. Planning notice published147 days ago
    28 May 2026, 13:17 BST
  2. Latest notice published101 days ago
    13 Jul 2026, 16:30 BST
  3. Market engagement96 days ago
    17 Jul 2026, 23:59 BST

    Webinar

    The Gambling Commission will host a webinar to provide an overview of its role within the statutory gambling levy, it's Evidence Roadmaps, and the proposed research contract on Tuesday 30th June, 12:00 - 13:00.

    To register for the webinar, please use this link: events.teams.microsoft.com/event/b71df5e9-c0cd-… ↗

    *Please note - attendance at the webinar is limited to a maximum of 1,000 participants. The session will be recorded and made available to all parties that have registered an interest.

    Interested parties who are unable to attend the live session may still register via the link above in order to receive access to the recording.

    There will be an opportunity to submit questions during the webinar. A summary of questions raised, together with responses, will be anonymised, compiled, and issued to all registered interested parties to ensure transparency and equal access to information.

    Suppliers who did not register for or attend the webinar may request a copy of the webinar recording, Q&A document and supporting information by emailing [email protected]

    Request for Information (RFI)

    We are inviting interested organisations to complete this Request for Information (RFI) in advance of 17th July 2026 to help inform the proposed procurement -

    forms.cloud.microsoft/Pages/ResponsePage.aspx ↗

    Note regarding Routes to Market

    At this stage, final decisions about route to market have not been decided and we aim to conclude these arrangements based on the feedback from the Request for Information.

    However, it should be noted that as a general policy, the Commission's preference is to use Public Sector Frameworks as its default route to market wherever it can be shown use of such route will meet its requirements.

    As such, many of our Research and Statistic contracts are procured under the Government Commercial Agency Dynamic Purchasing System for Research and Insights (RM6126).

    We therefore encourage interested researchers and organisations who are interested in our work but not already registered on the DPS to start their registration process now supplierregistration.cabinetoffice.gov.uk/dps/RM6126 ↗. The framework is open to both academic and commercial organisations.

  4. Tender notice expected20 days ago
    1 Oct 2026, 23:59 BST
  5. Today
    22 Oct 2026
  6. Contract startsin 161 days
    1 Apr 2027, 00:00 BST

Notice history

4 events · 4 releases on Find a Tender · since 28 May 2026
  1. Preliminary market engagement notice published
    28 May 2026, 13:17 BST
    UK2
  2. Preliminary market engagement notice published
    9 Jun 2026, 09:24 BST
    UK2
  3. Preliminary market engagement notice published
    7 Jul 2026, 14:24 BST
    UK2
  4. Preliminary market engagement notice published
    13 Jul 2026, 16:30 BST
    UK2
Published amendments (3)

Noticed edited on 09/06/2026 to update the webinar date/time. The webinar was originally scheduled for Wednesday 24th June 11:30 - 12:30, now moved to Tuesday 30th June 12:00 - 13:00. Anyone who has already registered for the original webinar will receive an email notifying them of the new date/time.

Deadline for Pre-Market Engagement extended to Friday 17th July 2026.

Engagement detail amended to include instructions on how suppliers can receive a copy of the webinar recording, Q&A document and supporting information.

Routine re-releases (4)
  • 2026-05: 1 release · 28 May 2026

Commercial outcome & contract awards

Pipeline notice
Awards (0)
No award published
Contracts (0)
No contract published
Bid statistics
No aggregate bid statistics published

Contracting authority & participating public bodies

Gambling Commission

Contracting authorityPublic authority - central government GB-PPON: PXYJ-4732-YLPM 4th Floor, Victoria Square House, Birmingham, West Midlands, B2 4BPContact email

Official documents & specifications (4)

Official links; attachments are not copied

Notices published for this procedure