Official UK procurement notice
Fostering - Lead Creative and Strategic Agency 2026
Authority: Department for Education (Central government)
Sectors: Business Services & Consultancy (79) Delivery: Delivery location not published
Awarded value£2,550,000published award · exc. VAT
Awarded 16 Oct 2026
Awarded to Accenture UK Limited
What is being bought
Published requirement descriptionWe are looking for a strategic and creative partner to lead the ongoing development and delivery of the National Fostering Recruitment campaign. The appointed agency will act as the lead agency for the campaign, working with WPP 650 to provide creative strategy and development; production of campaign assets across all paid channels and formats; brand guardianship of the campaign brand; creative input to support low/no-cost content for owned and shared channels; and collaboration with DfE and other contracted campaign agencies
The lotProcurement structure
single lot · no lot value publishedLot #1Awarded
Procedure terms & legal framework
From the official record- Procedure method
- Below threshold - limited competition
- Legal basis
- UKPGA · 2023/54 Procurement Act 2023
- Notice status
- Awarded
- Procurement threshold
- Unspecified in notice
- Regulatory regime
- Standard
- Commercial structure
- Stand-alone contract (no framework)
- Competition type
- Competitive procedure
- GPA / WTO covered
- Unspecified in notice
- Recurring procurement
- Unspecified in notice
- First published
- 16 Oct 2026, 12:26 BST
- Last source update
- 16 Oct 2026, 12:26 BST
- Authority reference
project_10639- FTS notice number
2026/S 000-097906- Latest notice
- Contract award notice (UK6)
- Delivery area
- Not published
- Official registry OCID
ocds-h6vhtk-07896eFind a Tender
Notice history
2 events · 1 release on Find a Tender · since 16 Oct 2026- Contract award notice published16 Oct 2026, 12:26 BSTUK6
- Contract signature expected5 Nov 2026, 23:59 GMTscheduled
Commercial outcome & contract awards
Published awards, contracts and bid statistics, not a forecastAwards 1
Awarded value £2,550,0001 award exc. VAT
Bids received 61 from SMEs
| Awarded to | Value | Date | Status |
|---|---|---|---|
| Accenture UK Limited12 Nov 2026 – 12 Nov 2028 · up to 12 Nov 2029Extensions: single optional additional 1 year extension | £2,550,000 | 16 Oct 2026 | Awarded |
Bid statistics published by the authority
| Bids | SME | VCSE | Valid bid range |
|---|---|---|---|
| 6final-stage tenders | 1 | 0 | — |
Contracting authority & participating public bodies
Bidders & participating suppliers
1 commercial party on the notice- AccentureAwarded supplier
Official documents & specifications (1)
Official links; attachments are not copiedNotices published for this procedure
- Contract award notice Contract award notice on Find a Tender