EasyPeasy parenting app · UK public procurement notice

Official notice

Authority: Bracknell Forest Borough Council (Local council)

Below threshold - without competition

Sectors: Education & Training (80) Delivery: South East (UKJ11)

Awarded value£96,000published contract · exc. VAT

Awarded 30 Jun 2026no call for competition

Awarded to Character Counts Ltd T/A Easypeasy

What is being bought

Published requirement description

EasyPeasy is an app for parents of chidlren under five, it offers advice and support to parents to support their child's development and signposts parents to other support needs.

The lotProcurement structure

single lot · no lot value published

Lot #1Awarded

Delivery: South East

80000000 Education and training services

Procedure terms & legal framework

From the official record

Procedure method: Below threshold - without competition
Legal basis: UKPGA · 2023/54 Procurement Act 2023
Notice status: Awarded without competition
Procurement threshold: Unspecified in notice
Regulatory regime: Standard
Commercial structure: Stand-alone contract (no framework)
Competition type: Direct award (no call for competition)
GPA / WTO covered: Unspecified in notice
Recurring procurement: Unspecified in notice
First published: 22 Jul 2026, 12:00 BST
Last source update: 22 Jul 2026, 12:00 BST
FTS notice number: 2026/S 000-069103
Latest notice: Contract details notice (UK7)
Delivery area: South East (UKJ11)
Official registry OCID: ocds-h6vhtk-06d0b7 Find a Tender

Notice history

1 event · 1 release on Find a Tender

Contract details notice published
22 Jul 2026, 12:00 BST
UK7

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast

Awards 1

Awarded value £96,0001 contract exc. VAT

Contracts signed 1latest 30 Jun 2026

Awarded to	Value	Date	Status
Character Counts Ltd T/A EasypeasySME	£96,000 †	—	Awarded

Contracts

EasyPeasy Parenting app · Character Counts Ltd T/A EasypeasySME
Signed
30 Jun 2026
Value
£96,000
Period
1 Jul 2026 – 30 Jun 2029
Status
active

Contracting authority & participating public bodies

Bracknell Forest Borough Council

Contracting authorityPublic authority - sub-central government GB-PPON: PJMT-6544-CVZD Time Square, Bracknell, South East, RG12 1JDContact name, email, phone

Bidders & participating suppliers

1 commercial party on the notice

Character Counts LtdAwarded supplierGB-PPON: PBBQ-9597-TCXW 20-30 Whitechapel Road, London, London, E1 1EWContact email

Official documents & specifications (1)

Official links; attachments are not copied

Notices published for this procedure

Contract details notice contractContract details noticeUK7Contract details notice on Find a Tender22 Jul 2026, 12:00 BST