Official UK procurement notice
Distance Learning Integrated Marketing and Enrolment Solution
Authority: University of Huddersfield (Education)
What is being bought
Published requirement descriptionThe Distance Learning Unit at the University of Huddersfield represents a key strategic growth area. However, current recruitment funnels are constrained by antiquated, siloed processes and unaligned systems, resulting in fragmented conversion data and slow turnaround times. The University requires an adaptive, responsive framework capable of immediate engagement. The objective of this tender is to appoint a single partner capable of managing the full ecosystem from demand generation and campaign mechanics through to CRM integration and student enrolment, without inter-agency handoffs.
For more information about this opportunity, please visit the eSourcing portal at:
https://neupc.delta-esourcing.com/tenders/UK-UK-Huddersfield:-Sales%2C-marketing-and-business-intelligence-software-development-services./GCSKJ49UMH
To respond to this opportunity, please click here:
https://neupc.delta-esourcing.com/respond/GCSKJ49UMH
CPV: Sales, marketing and business intelligence software development services
The lotProcurement structure
single lot · value publishedLot #1Lot 1RenewalPublished value£100,000
- Value
- £100,000 exc. VAT · £100,000 inc. VAT
- Extensions
- 1 Year + 2
What it takes to wini
How this buyer will score bids.
The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).
Evaluation split and conditions of participation as published — the tender pack may add morei
How this buyer will score bids.
The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).
Published sub-criteria (2)
- Criterion 1 — 80%
- Criterion 2 — 20%
No conditions of participation were published on the notice; check the tender documents.
Competition analysis · published record, not a forecast of who will bid
How University of Huddersfield buys Programming services of packaged software products (CPV 7221) — and who usually turns up
University of Huddersfield’s own published record, next to the Yorkshire and the Humber market for the same work. Frameworks and DPS are kept out: they attract a different number of bids. Whole-market view: Programming services of packaged software products (CPV 7221) →
How the contest usually goes
Left: this authority. Right: the market where the work is delivered. Bids and award-vs-estimate pairs are per lot, from contested contracts only — direct awards (including PA 2023 transparency notices) report one bid by definition and are left out. On Procurement Act 2023 notices the count is the tenders assessed at the final stage, not every submission received; pairs compare like with like (VAT-exclusive, or VAT-inclusive on both sides). Empty means nothing was published, not filled in from elsewhere.
University of Huddersfield
contract notices in 36 months: 2 in CPV 7221 (1 route not published) · 2 in division 72 (1 route not published) · 34 in all categories (2 route not published)
i
How many companies usually bid for work like this.
Middle value of published bid counts, one per lot, for this buyer or this region in the same sector.
Based on this buyer’s tenders in all categories, last 36 months: 8 lots. 5 lots are from Procurement Act 2023 notices (bids assessed, middle 5) and 3 from older notices (bids received, middle 7).
Nothing is filled in from UK-wide numbers. An empty tile means nothing usable was published.
i
How often only one company bid.
Share of lots that received exactly one bid, on the same competitions as the bids figure.
Based on this buyer’s tenders in all categories, last 36 months: 8 lots.
High means a thin market or an incumbent that is hard to beat.
i
Do awards for work like this land above or below the estimate.
Estimate against award per lot, for this buyer or this region in the same sector.
Based on this buyer’s tenders in all categories, last 36 months: 8 pairs.
A past pattern, not a price to bid.
i
How long buyers here take to decide after bids close.
Middle value in days from the deadline to the first award notice, on competitions that published both dates.
Based on this buyer’s tenders in all categories, last 36 months: 5 notices.
Only decided tenders count, so slow ones still waiting are not in.
i
How often this buyer changes a notice after publishing it.
Middle number of amendments per notice. Deadline extensions and corrections both count.
Based on this buyer’s tenders in all categories, last 24 months: 56 notices.
i
How often this buyer awards without a competition.
Direct or limited awards as a share of its notices that say which procedure was used. These routes are legal in defined cases. This is just the record.
Based on this buyer’s tenders in all categories, last 36 months: 32 notices.
Yorkshire and the Humber · Programming services of packaged software products (CPV 7221)
contract notices delivered in Yorkshire and the Humber in 36 months: 68 in CPV 7221 (30 competed, 18 route not published) · 620 in division 72 (259 competed, 130 route not published) · the notice publishes no delivery location, so the authority’s registered region is used
i
How many companies usually bid for work like this.
Middle value of published bid counts, one per lot, for this buyer or this region in the same sector.
Based on this region’s tenders in this sector (CPV 7221), last 36 months: 13 lots. 7 lots are from Procurement Act 2023 notices (bids assessed, middle 4) and 6 from older notices (bids received, middle 3.5).
Nothing is filled in from UK-wide numbers. An empty tile means nothing usable was published.
i
How often only one company bid.
Share of lots that received exactly one bid, on the same competitions as the bids figure.
Based on this region’s tenders in this sector (CPV 7221), last 36 months: 13 lots.
High means a thin market or an incumbent that is hard to beat.
i
Do awards for work like this land above or below the estimate.
Estimate against award per lot, for this buyer or this region in the same sector.
Based on this region’s tenders in this sector (CPV 7221), last 36 months: 6 pairs.
A past pattern, not a price to bid.
i
How long buyers here take to decide after bids close.
Middle value in days from the deadline to the first award notice, on competitions that published both dates.
Based on this region’s tenders in this sector (CPV 7221), last 36 months: 10 notices.
Only decided tenders count, so slow ones still waiting are not in.
i
How much of this market goes to small and medium firms.
SME bidders where buyers published the split, otherwise SME winners.
Based on this region’s tenders in this sector (CPV 7221), last 36 months: 9 lots.
i
How much work like this goes to companies based in the delivery region.
Awards in this category delivered here where the winner’s registered address is in the region.
Based on this region’s tenders in this sector (CPV 7221), last 36 months: 23 awards.
Registered address, so a national firm with a local branch counts as outside.
i
Where this tender’s estimate would land if the usual pattern repeats.
We apply the buyer’s usual movement between estimate and award (or the region’s) to the estimate on this notice.
Based on this buyer’s own usual movement over 8 lots (all categories), applied to the £100,000 estimate on this notice.
A benchmark, not a price to bid.
Who you are likely to meet i
Who you may be up against.
Suppliers on this buyer’s earlier similar contracts, and suppliers whose record fits this tender.
A guess from the record. Buyers do not publish who is bidding.
i
Who you may be up against.
Suppliers on this buyer’s earlier similar contracts, and suppliers whose record fits this tender.
A guess from the record. Buyers do not publish who is bidding.
Suppliers on this authority’s earlier similar contracts, then suppliers with a matching track record — from published award history, not a bid list
Suppliers with a similar track record — and how they price i
Suppliers with a similar track record, and how they price.
Suppliers matched on wins in this category, history with this buyer, location and size. Their award vs estimate is from their own past wins.
A guess from the record, not a bidder list.
i
Suppliers with a similar track record, and how they price.
Suppliers matched on wins in this category, history with this buyer, location and size. Their award vs estimate is from their own past wins.
A guess from the record, not a bidder list.
| Supplier | Evidence | Last award | Their award vs estimate | Relevance |
|---|---|---|---|---|
| Abzorb SME | 4 class wins | 7 months ago | no comparable pairs | 62% |
| Global Data Management UK Ltd t// Data Harvesting SME | 2 class wins | 14 months ago | 52% below n=1 | 58% |
| Acumé Forensic Ltd SME | 2 class wins | this month | no comparable pairs | 56% |
| Tribal Dynamics Ltd SME | 1 class wins | 7 months ago | 4% below n=1 | 55% |
| Content Formula Ltd SME | 4 class wins | 3 months ago | no comparable pairs | 53% |
Matched by the nightly worker on class wins, buyer history, delivery geography, scale and notice text; relevance is a 0–100% heuristic score, not a probability of bidding. “Their award vs estimate” is that supplier’s middle value on its own comparable single-supplier wins, CPV 7221 first. Nobody here is known to be bidding.
Coverage and what to read with care
- Each tile explains itself. The on a figure says what it is, how it is counted and which scope this notice’s own record came from (class, division, all categories, or the authority’s 24-month row). The two columns are never blended and nothing is filled from a UK-wide figure; an empty tile means the source published nothing usable. Long form: Methodology.
- Coverage. Roughly 40 % of notices publish a bid count; about half publish an ITL1 delivery location, so the market column reads the authority’s registered region when the notice has none (labelled). About 30 % of award-vs-estimate pairs are exact matches — the buyer published the award at the estimate. n is on every figure; a thin sample is muted, never hidden.
- “Match” and “relevance” are model scores from the nightly matcher, not published facts. Find a Tender does not publish who is bidding. Never shown: contact details, payment behaviour, or a recommended price.
Procedure terms & legal framework
From the official record- Procedure method
- Below threshold - open competition
- Legal basis
- UKPGA · 2023/54 Procurement Act 2023
- Procurement category
- Services
- Notice status
- Open for tender
- Procurement threshold
- Below threshold
- Regulatory regime
- Standard
- Commercial structure
- Stand-alone contract (no framework)
- Competition type
- Competitive procedure
- GPA / WTO covered
- Unspecified in notice
- Recurring procurement
- No (one-off requirement)
- First published
- 24 Sept 2026, 16:46 BST
- Last source update
- 24 Sept 2026, 16:46 BST
- Authority reference
HUD-VCO-004- Latest notice
- Tender notice (UK4)
- Classification (CPV)
- Delivery area
- Not published
- Official registry OCID
ocds-h6vhtk-0779e8Find a Tender
How to participate & submission route
Official notice Submit via Delta eSourcing- Expression of interest (EOI)
- —
- Tender submission deadline
- 8 Oct 2026, 12:00 BST
- Clarification deadline
- 1 Oct 2026, 23:59 BST
- Submission channel
- Official e-sourcing portal
- Electronic submission
- Allowed
Timeline
4 published dates · Europe/London- Tender notice published3 days ago24 Sept 2026, 16:46 BST
- Clarification questions byin 5 days1 Oct 2026, 23:59 BST
- Submission deadlinein 11 days8 Oct 2026, 12:00 BST
- Contract startsin 35 days1 Nov 2026, 00:00 GMT
Commercial outcome & contract awards
Nothing awarded yet- Awards (0)
- No award published
- Contracts (0)
- No contract published
- Bid statistics
- No aggregate bid statistics published
Notice history
1 event · 1 release on Find a Tender- Tender notice published24 Sept 2026, 16:46 BSTUK4
Contracting authority & participating public bodies
Official documents & specifications (1)
Official links; attachments are not copiedNotices published for this procedure
- Tender notice Tender notice on Find a Tender