Official UK procurement notice
Digital Advertising · UK public procurement notice
Authority: Swansea University (Education)
What is being bought
Published requirement descriptionThe University is seeking to award a 3 year contract, to commence in March 2024 with an option to extend beyond the initial 3 year period for a further period of 12 months (3+1).
Due to the nature of student recruitment advertising with new platforms and channels used for advertising the University is seeking to procure media buying for digital advertising.
The University wishes to appoint an external Contractor to help deliver advertising of key marketing and communications projects throughout the year as well as ad hoc projects as they arise. The appointment requires the Contractor to buy and manage advertising on behalf of the University. The University does not expect the successful organisation(s) to undertake creative design (this is a separate contract) but does expect that the Contractors will liaise with the Universities creative design agencies and in-house design teams where necessary.
CPV: Advertising and marketing services · Advertising campaign services · Advertising services
The lotProcurement structure
single lot · value publishedLot #1AwardedRenewalPublished value£1,200,000
What it takes to wini
How this buyer will score bids.
The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).
Evaluation split and conditions of participation as published; the tender pack may add morei
How this buyer will score bids.
The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).
Published sub-criteria (4)
- Approach: 25%
- Expertise: 25%
- Client/Agency Relationship: 20%
- price: 30%
Published award criteria (4)
- Approach: 25%
- Expertise: 25%
- Client/Agency Relationship: 20%
- Price: 30%
- Price carries 30 of 100 points: a 10% discount moves about 3 points. The method statement decides this lot, not the discount.
Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.
Procedure terms & legal framework
From the official record · publisher note attached- Procedure method
- Open procedure
- Legal basis
- CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
- Procurement category
- Services
- Notice status
- Awarded
- Procurement threshold
- Unspecified in notice
- Regulatory regime
- Standard
- Commercial structure
- Stand-alone contract (no framework)
- Competition type
- Competitive procedure
- GPA / WTO covered
- Yes (GPA)
- Recurring procurement
- No (one-off requirement)
- First published
- 26 Oct 2023, 15:48 BST
- Last source update
- 26 Sept 2024, 15:43 BST
- Award evaluation window
- 27 Nov 2023 – …
- Authority reference
SU25(24)- FTS notice number
2024/S 000-030839- Classification (CPV)
- Delivery area
- Official registry OCID
ocds-h6vhtk-040f59Find a Tender
Publisher note: (WA Ref:144458)
How it was run
Official notice- Submission deadline
- 27 Nov 2023, 14:00 GMT
- Submission channel
- {"electronicSubmission"}
- Accepted languages
- en, cy
- Bids opened
- 27 Nov 2023, 14:00 GMT
Timeline
27 Nov 2023 → 26 Sept 2024 · 3 dates- Submission deadline27 Nov 2023, 14:00 GMT
- Bids opened27 Nov 2023, 14:00 GMT
- Notice published26 Sept 2024, 15:43 BST
Notice history
1 event · 2 releases on Find a Tender- Status changed to complete26 Sept 2024, 15:43 BST
Commercial outcome & contract awards
Published awards, contracts and bid statistics, not a forecast| Awarded to | Value | Date | Status |
|---|---|---|---|
| Adgen LtdSME | — | — | Awarded |
Contracts
Contract 030839-2024-SU25(24)-1 · Adgen LtdSME
- Signed
- 12 Apr 2024
- Value
- —
- Status
- active
Bid statistics published by the authority
| Lot | Bids | SME | VCSE | Valid bid range |
|---|---|---|---|---|
| The University is seeking to award a 3 year contract, to commence in March 2024 with… | 12bids · 12 electronic · 12 from abroad | 12 | — | £8,795 – £10,000 |
| Whole notice | — | — | — | £8,795 – £10,000 |
Contracting authority & participating public bodies
Dispute resolution & review bodies
- High CourtReview body
Bidders & participating suppliers
1 commercial party on the notice- Adgen LtdAwarded supplier
Official documents & specifications (1)
Official links; attachments are not copiedTender pack and attachments
- Economic and financial selection criteria