AwardedFind a Tender · award

Creative Testing

BuyerCabinet Office

StatusAwarded

DeadlineNot published

ValueValue not published

Published31 Mar 2026

What is being bought

Services: The Supplier shall provide a specialist creative testing service capable of conducting expedited, robust survey experiments and Randomised Control Trials (RCTs) to evaluate government communications for the "Cost of Living" campaign. Scope: The primary purpose is to test creative assets (video, static imagery, messaging) to effectively reach priority audiences (specifically "Grafting Realists" and "Striving Moderates"). Methodology: The Supplier must utilise proprietary mobile recruitment and validated RCT methodology to measure attitudinal shifts, message understanding, and motivation to act with a 24-48 hour turnaround.

Lot details

Lot 1

No lot description published.

Statuscomplete

SME suitabilitySuitable for SMEs

Comparable-procurement analytics

No usable CPV category has been published, so a comparable market set cannot yet be built.

Procurement strategy & market signals

Framework agreementNot published

Dynamic purchasing systemNot published

Competitive procurementNot published

Recurring requirementNot published

Procurement method rationaleNot published

Rationale classificationsNot published

Special regimeNot published

Covered byNot published

Submission policyNot published

Selection criteriaNot published

Risk detailsNot published

Planning & early market engagement

BudgetNot published

No-engagement rationaleNot published

Planning documents0

Planning milestones0

No planning milestones published.

Related procurements

No linked framework, prior procurement or reprocurement published.

Awards

1

Statuspending

SupplierSwayable

Value£14,695

Contract periodFrom 8 Apr 2026 to 31 Mar 2027

Documents & submission route

No documents are published in the current source record.

Source data inventory

Diagnostic view. “Not published” means this current release does not provide a value.

OCID	ocds-h6vhtk-0678ec
Latest release ID	029580-2026
Latest release timestamp	Tue Mar 31 2026 11:18:25 GMT+0000 (Coordinated Universal Time)
Source	find-a-tender
Official notice URL	Not published
Tender status	complete
Procurement method	direct
Procurement method details	Below threshold - without competition
Main procurement category	Not published
Above threshold	Not published
Legal basis	2023/54
Tender period: start	Not published
Tender period: end	Not published
Expression of interest deadline	Not published
Enquiry deadline	Not published
Award period: start	Not published
Award period: end	Not published
Submission method details	Not published
Submission languages	Not published
Electronic catalogue policy	Not published
Total tender value	Not published
Tender lots in source	1
Tender items in source	0
Tender documents in source	0
Awards in latest release	1
Contracts in latest release	0
Parties in latest release	2

Notice history

Date	Event	Reference
31 Mar 2026	award, contract	029580-2026

All source data

Unmodified official OCDS data retained by Tenderline for this procurement process.

Complete current OCDS release JSON

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}

Complete JSON history (1 releases)

31 Mar 2026 · 029580-2026 · award, contract

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