Find a TenderAwarded
Published 18 Jan 2022, 09:33 GMT

Official UK procurement notice

CBC-1318-T-LS Digital Advertising Agency

Official notice

Authority: Central Bedfordshire Council (Local council)

ServicesOpen procedureSME suitable
Awarded value£250,000published contract · exc. VAT
Submissions closed 11 Apr 2022awarded 2 Aug 2022
Awarded to Media Performance a trading style of Georgeco Marketing Services
Contract term 3 yrsends 10 Apr 2025 · extension options published · starts 11 Apr 2022

What is being bought

Published requirement description

You are invited to tender for the role of digital advertising agency, to support Central Bedfordshire in the creation, placement/implementation, optimisation and reporting of digital and new media advertising campaigns.

CPV: Advertising campaign services · Advertising management services · Advertising services

The lotProcurement structure

single lot · no lot value published
Lot #1Role of digital advertising agency, to support Central Bedfordshire in the creation,…AwardedRenewal 3 yrs

Role of digital advertising agency, to support Central Bedfordshire in the creation, placement/implementation, optimisation and reporting of digital and new media advertising campaigns.

Contract period: 11 Apr 2022 – 10 Apr 2025 (3 yrs)
Delivery: East of England
Extensions: Option to extend for up to a further two years.Variant bids: not allowed

What it takes to win
i

How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
How bids were scored
Quality: 60%Price: 40%
Published award criteria (2)
  • Quality: 60
  • Price: 40
What this means for your bid
  • Price carries 40 of 100 points: a 10% discount moves about 4 points. The method statement decides this lot, not the discount.

Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.

Procedure terms & legal framework

From the official record
Procedure method
Open procedure
Legal basis
CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
Procurement category
Services
Notice status
Awarded
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Yes (GPA)
Recurring procurement
No (one-off requirement)
First published
18 Jan 2022, 09:33 GMT
Last source update
2 Aug 2022, 15:24 BST
Award evaluation window
11 Apr 2022 – …
Authority reference
CBC-1318-T-LS
FTS notice number
2022/S 000-021144
Classification (CPV)
Advertising campaign servicesAdvertising management servicesAdvertising services
Delivery area
East of England (UKH25)
Official registry OCID
ocds-h6vhtk-030c17 Find a Tender

How it was run

Official notice
Submission deadline
11 Apr 2022, 09:00 BST
Submission channel
{"written"}
Accepted languages
en
Bids opened
11 Apr 2022, 09:00 BST

Timeline

11 Apr 2022 → 2 Aug 2022 · 4 dates
  1. Contract starts
    11 Apr 2022, 00:00 BST
  2. Submission deadline
    11 Apr 2022, 09:00 BST
  3. Bids opened
    11 Apr 2022, 09:00 BST
  4. Notice published
    2 Aug 2022, 15:24 BST

Notice history

1 event · 2 releases on Find a Tender
  1. Status changed to complete
    2 Aug 2022, 15:24 BST

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast
Awards 1
Awarded value £250,0001 contract exc. VAT
Bids received 66 from SMEs
Contracts signed 1latest 2 Aug 2022
Awarded toValueDateStatus
Media Performance a trading style of Georgeco Marketing ServicesSMEDigital Advertising Agency Tender£250,000 †—Awarded

Contracts

Bid statistics published by the authority

BidsSMEVCSEValid bid range
6bids · 6 electronic6——

Contracting authority & participating public bodies

Central Bedfordshire Council

Contracting authorityLocal CouncilRegional or local authorityGeneral public services Priory House, Chicksands, East of England, SG17 5TQContact name, email, phone Published organisation website ↗

Bidders & participating suppliers

1 commercial party on the notice

Official documents & specifications

Official links; attachments are not copied

No document links were published on the notice.