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AWARDED CONTRACT 2023-646 AHDB Social Media requirements

Advertising and marketing services
UK
Published value
Not published
Submission deadline Not published
Lots published1
Procurement Executive Summary
AI & Search Synopsis
Generated from official OCDS record
Tenderline Synopsis: AHDB (Defra Network eTendering Portal): "AWARDED CONTRACT 2023-646 AHDB Social Media requirements". Published status: complete. Published value: Value not published. 1 published lot. Submission deadline not published. See the official notice for participation instructions.
Contracting AuthorityAHDB (Defra Network eTendering Portal)Scope & CategoriesNot publishedSubmission Window
complete
No deadline published
Submission GatewayDirect notice routeLegal Basis & RegimeStandard procurementEstimated Value (exc. VAT)Not published
Bidder Intelligence · Authority Profile: AHDB (Defra Network eTendering Portal)
Market Analytics
View Authority Profile →
Derived from OCDS awards & bid statistics
Published history for AHDB (Defra Network eTendering Portal). These figures describe retained records, not a forecast of bids or a measure of buyer bias.
Published-to-award variance
Not availableInsufficient comparable data
Requires at least 5 comparable procedures
Competition Density
6.4Bids / Report
28.6% of reports have one bid
Supplier ConcentrationNo estimate
Insufficient attributable awardsNo concentration estimate available
Payment Terms
Check noticePublished terms
Payment obligations depend on the applicable regime and contract. Consult the official documents.
Coverage: 9 active published awards; 7 bid reports (which may be per lot). Supplier values exclude multi-supplier awards, frameworks and DPS, and use GBP only. They are published award values, not payments. Published-to-award variance compares single-lot, single-award, single-supplier GBP procedures with explicitly non-framework/non-DPS status; increases remain in the average. Unpublished data stays unknown. Awarded suppliers are winners, not all bidders.
Procedure terms
Contracting AuthorityAHDB (Defra Network eTendering Portal)
Procedure methodNot published
Procurement categoryNot published
Statuscomplete
Framework / DPSNot published
CompetitionNot published
Above thresholdNot published
Legal basisNot published
Tender period startsNot published
Clarification deadlineNot published
Electronic submissionNot published
Submission languagesNot published
Published16 Apr 2024, 12:34 BST
Last source update16 Apr 2024, 12:34 BST
Recurring procurementNot published
ClassificationAdvertising and marketing services
Delivery area
UK
OCIDocds-h6vhtk-0421a4
What is being bought
AWARDED CONTRACT - AHDB intend to procure a Contract for a successful Supplier/Agency for the provision of a Social Media partner to deliver its domestic, consumer facing 'always-on' social media activity, to help us creatively achieve our goals, whilst complying with legal obligations. The budget is variable due to the nature of the work and dependant on campaign activity throughout the duration of the contract.
What changed
From the official release history
  1. tender value changed
    16 Apr 2024, 12:34 BST
  2. Status changed to complete
    16 Apr 2024, 12:34 BST
  3. Official notice release published
    16 Apr 2024, 12:34 BST
  4. Submission deadline changed to published date
    16 Apr 2024, 12:34 BST
  5. Published value updated to £5,000,000
    5 Dec 2023, 08:46 GMT
  6. Status changed to active
    5 Dec 2023, 08:46 GMT
  7. Official notice release published
    5 Dec 2023, 08:46 GMT
  8. Submission deadline changed to 22 Jan 2024, 12:00 GMT
    5 Dec 2023, 08:46 GMT
  9. Buyer information updated
    5 Dec 2023, 08:46 GMT
Lots and requirements (1)
Published by the contracting authority
  • Lot 1 · #1
    Individual lot title not published
    cancelled
    Published valueNot published
    AWARDED CONTRACT - AHDB intend to procure a Contract for a successful Supplier/Agency for the provision of a Social Media partner to deliver its domestic, consumer facing 'always-on' social media activity, to help us creatively achieve our goals, whilst complying with legal obligations. The budget is variable due to the nature of the work and dependant on campaign activity throughout the duration of the contract.
    Contract periodNot published
    EligibilityNot published
    Options / renewalNot published
Timeline
  1. Procedure published
    16 Apr 2024, 12:34 BST
  2. Award active
    Not published · Not published
  3. Contract active
    Signed 23 Feb 2024, 00:00 GMT · £5,000,000
Commercial outcome and competition
Awards
Lux Illuminating Brands Ltd
Not published · Not published · active
Contracts
Contract
£5,000,000 · signed 23 Feb 2024, 00:00 GMT · active
Bid statistics
bids: 16 (lot 1)
electronicBids: 16 (lot 1)
foreignBidsFromNonEU: 16 (lot 1)
smeBids: 16 (lot 1)
Buyer and organisations in this procedure

AHDB (Defra Network eTendering Portal)

Contracting authority GB-FTS-80434
View buyer profile

  • AHDB (Defra Network eTendering Portal)
    buyer
    reviewBody

    Middlemarch Business Park, Coventry, UK, CV3 4SU
    sarah.waters@ahdb.org.uk

  • Defra Network eTendering Portal
    mediationBody

    Seacole Building, 2 Marsham Street, London, SW1P 4DF

  • Lux Illuminating Brands Ltd
    supplier

    SC456008
    27 Maritime Street, Edinburgh, UK, EH6 6SE
    +49 12345678
Documents (0)
Official links; attachments are not copied
No data
No linked documents are published
Related procedures (0)
No data
No related procedures published