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awardUpdateFind a Tender · award Update
BuyerDepartment for Business and Trade
StatusawardUpdate
DeadlineNot published
ValueValue not published
Published1 Sept 2025

What is being bought

The source has not published a summary for this record.

Delivery location

UK

Categories

Marketing services 79342000

Lot details

Media Buying DIT 2022-2025

The Department for Business and Trade purchased Media Buying Services.

Contract periodFrom 25 May 2022 to 12 Jun 2026

What is included

ItemCategoryQuantity
1Not publishedNot published

Comparable-procurement analytics

Benchmarked against retained Find a Tender procedures with CPV division 79. The category anchor is Marketing services (79342000); this is a deliberately broad market comparator. The comparison is shown at several levels rather than pretending one company or region is always the best benchmark.

Comparison setProceduresReported bids per procedureNamed award suppliersPrice evidence
Market: CPV division 794,0203 median · 33.9 average (1,056 of 4,020 with a bid count)2.6 average (1,188 of 4,020 with named award suppliers)Not published
Same buyer24 median · 4 average (1 of 2 with a bid count)1 average (2 of 2 with named award suppliers)Not published
Delivery region: UK1,0874 median · 69 average (277 of 1,087 with a bid count)4.3 average (330 of 1,087 with named award suppliers)Not published

“Reported bids” is an official aggregate, sometimes reported per lot; it is the closest available competition measure. “Named award suppliers” are winners, not all applicants.

Price-outcome signal

Not enough comparable procedures currently publish both a GBP tender value and a usable lowest-valid-bid value to calculate a responsible price-reduction benchmark. Tenderline deliberately does not infer a saving from named award suppliers or from missing award values.

Procurement strategy & market signals

Framework agreementNot published
Dynamic purchasing systemNot published
Competitive procurementNot published
Recurring requirementNot published
Procurement method rationaleNot published
Rationale classificationsNot published
Special regimeNot published
Covered byNot published
Submission policyNot published
Selection criteriaNot published
Risk detailsNot published

Planning & early market engagement

BudgetNot published
No-engagement rationaleNot published
Planning documents0
Planning milestones0

No planning milestones published.

Related procurements

No linked framework, prior procurement or reprocurement published.

Awards

Contracts

052696-2025-CR_1761-1

Statusactive
Value£63,000,000

Documents & submission route

No documents are published in the current source record.

Source data inventory

Diagnostic view. “Not published” means this current release does not provide a value.

OCIDocds-h6vhtk-059108
Latest release ID052696-2025
Latest release timestampMon Sep 01 2025 09:18:53 GMT+0000 (Coordinated Universal Time)
Sourcefind-a-tender
Official notice URLNot published
Tender statusNot published
Procurement methodNot published
Procurement method detailsNot published
Main procurement categoryservices
Above thresholdNot published
Legal basis32014L0024
Tender period: startNot published
Tender period: endNot published
Expression of interest deadlineNot published
Enquiry deadlineNot published
Award period: startNot published
Award period: endNot published
Submission method detailsNot published
Submission languagesNot published
Electronic catalogue policyNot published
Total tender valueNot published
Tender lots in source1
Tender items in source1
Tender documents in source0
Awards in latest release1
Contracts in latest release1
Parties in latest release2

Notice history

DateEventReference
1 Sept 2025awardUpdate, contractUpdate052696-2025

All source data

Unmodified official OCDS data retained by Tenderline for this procurement process.

Complete current OCDS release JSON
{
  "id": "052696-2025",
  "tag": [
    "awardUpdate",
    "contractUpdate"
  ],
  "date": "2025-09-01T10:18:53+01:00",
  "ocid": "ocds-h6vhtk-059108",
  "buyer": {
    "id": "GB-FTS-159360",
    "name": "Department for Business and Trade"
  },
  "awards": [
    {
      "id": "052696-2025-CR_1761-1",
      "status": "active",
      "suppliers": [
        {
          "id": "GB-FTS-159361",
          "name": "OMD Group Ltd."
        }
      ],
      "relatedLots": [
        "1"
      ]
    }
  ],
  "tender": {
    "id": "ocds-h6vhtk-059108",
    "lots": [
      {
        "id": "1",
        "title": "Media Buying DIT 2022-2025",
        "description": "The Department for Business and Trade purchased Media Buying Services.",
        "contractPeriod": {
          "endDate": "2026-06-12T23:59:59+01:00",
          "startDate": "2022-05-25T00:00:00+01:00"
        }
      }
    ],
    "items": [
      {
        "id": "1",
        "relatedLot": "1",
        "deliveryAddresses": [
          {
            "region": "UK"
          }
        ]
      }
    ],
    "title": "63000000",
    "legalBasis": {
      "id": "32014L0024",
      "scheme": "CELEX"
    },
    "classification": {
      "id": "79342000",
      "scheme": "CPV",
      "description": "Marketing services"
    },
    "mainProcurementCategory": "services"
  },
  "parties": [
    {
      "id": "GB-FTS-159360",
      "name": "Department for Business and Trade",
      "roles": [
        "buyer"
      ],
      "address": {
        "region": "UK",
        "locality": "London",
        "postalCode": "SW1A 2DY",
        "countryName": "United Kingdom",
        "streetAddress": "Old Admiralty Building, Whitehall"
      },
      "details": {
        "url": "https://www.gov.uk/government/organisations/department-for-business-and-trade"
      },
      "identifier": {
        "legalName": "Department for Business and Trade"
      },
      "contactPoint": {
        "email": "commercialmarevents@businessandtrade.gov.uk"
      }
    },
    {
      "id": "GB-FTS-159361",
      "name": "OMD Group Ltd.",
      "roles": [
        "supplier",
        "reviewBody"
      ],
      "address": {
        "region": "UK",
        "locality": "London",
        "postalCode": "WC2R 0DW",
        "countryName": "United Kingdom",
        "streetAddress": "85 Strand"
      },
      "details": {
        "scale": "large"
      },
      "identifier": {
        "legalName": "OMD Group Ltd."
      }
    }
  ],
  "language": "en",
  "contracts": [
    {
      "id": "052696-2025-CR_1761-1",
      "items": [
        {
          "id": "1",
          "title": "Media Buying DIT 2022-2025",
          "relatedLot": "1",
          "classification": {
            "id": "79342000",
            "scheme": "CPV",
            "description": "Marketing services"
          },
          "deliveryAddresses": [
            {
              "region": "UK"
            }
          ]
        }
      ],
      "value": {
        "amount": 63000000,
        "currency": "GBP"
      },
      "period": {
        "endDate": "2026-06-12T23:59:59+01:00",
        "startDate": "2022-05-25T00:00:00+01:00"
      },
      "status": "active",
      "awardID": "052696-2025-CR_1761-1",
      "amendments": [
        {
          "id": "1",
          "rationale": "Need for additional works, services or supplies by the original contractor/concessionaire: The Department for Business and Trade has extended the contract by a further 12 months.",
          "description": "Department for Business and Trade has extended the contract for the Provision of Media Buying Services with the current supplier via a CCN."
        }
      ],
      "dateSigned": "2025-08-22T00:00:00+01:00"
    }
  ],
  "initiationType": "tender"
}
Complete JSON history (1 releases)
1 Sept 2025 · 052696-2025 · awardUpdate, contractUpdate
{
  "id": "052696-2025",
  "tag": [
    "awardUpdate",
    "contractUpdate"
  ],
  "date": "2025-09-01T10:18:53+01:00",
  "ocid": "ocds-h6vhtk-059108",
  "buyer": {
    "id": "GB-FTS-159360",
    "name": "Department for Business and Trade"
  },
  "awards": [
    {
      "id": "052696-2025-CR_1761-1",
      "status": "active",
      "suppliers": [
        {
          "id": "GB-FTS-159361",
          "name": "OMD Group Ltd."
        }
      ],
      "relatedLots": [
        "1"
      ]
    }
  ],
  "tender": {
    "id": "ocds-h6vhtk-059108",
    "lots": [
      {
        "id": "1",
        "title": "Media Buying DIT 2022-2025",
        "description": "The Department for Business and Trade purchased Media Buying Services.",
        "contractPeriod": {
          "endDate": "2026-06-12T23:59:59+01:00",
          "startDate": "2022-05-25T00:00:00+01:00"
        }
      }
    ],
    "items": [
      {
        "id": "1",
        "relatedLot": "1",
        "deliveryAddresses": [
          {
            "region": "UK"
          }
        ]
      }
    ],
    "title": "63000000",
    "legalBasis": {
      "id": "32014L0024",
      "scheme": "CELEX"
    },
    "classification": {
      "id": "79342000",
      "scheme": "CPV",
      "description": "Marketing services"
    },
    "mainProcurementCategory": "services"
  },
  "parties": [
    {
      "id": "GB-FTS-159360",
      "name": "Department for Business and Trade",
      "roles": [
        "buyer"
      ],
      "address": {
        "region": "UK",
        "locality": "London",
        "postalCode": "SW1A 2DY",
        "countryName": "United Kingdom",
        "streetAddress": "Old Admiralty Building, Whitehall"
      },
      "details": {
        "url": "https://www.gov.uk/government/organisations/department-for-business-and-trade"
      },
      "identifier": {
        "legalName": "Department for Business and Trade"
      },
      "contactPoint": {
        "email": "commercialmarevents@businessandtrade.gov.uk"
      }
    },
    {
      "id": "GB-FTS-159361",
      "name": "OMD Group Ltd.",
      "roles": [
        "supplier",
        "reviewBody"
      ],
      "address": {
        "region": "UK",
        "locality": "London",
        "postalCode": "WC2R 0DW",
        "countryName": "United Kingdom",
        "streetAddress": "85 Strand"
      },
      "details": {
        "scale": "large"
      },
      "identifier": {
        "legalName": "OMD Group Ltd."
      }
    }
  ],
  "language": "en",
  "contracts": [
    {
      "id": "052696-2025-CR_1761-1",
      "items": [
        {
          "id": "1",
          "title": "Media Buying DIT 2022-2025",
          "relatedLot": "1",
          "classification": {
            "id": "79342000",
            "scheme": "CPV",
            "description": "Marketing services"
          },
          "deliveryAddresses": [
            {
              "region": "UK"
            }
          ]
        }
      ],
      "value": {
        "amount": 63000000,
        "currency": "GBP"
      },
      "period": {
        "endDate": "2026-06-12T23:59:59+01:00",
        "startDate": "2022-05-25T00:00:00+01:00"
      },
      "status": "active",
      "awardID": "052696-2025-CR_1761-1",
      "amendments": [
        {
          "id": "1",
          "rationale": "Need for additional works, services or supplies by the original contractor/concessionaire: The Department for Business and Trade has extended the contract by a further 12 months.",
          "description": "Department for Business and Trade has extended the contract for the Provision of Media Buying Services with the current supplier via a CCN."
        }
      ],
      "dateSigned": "2025-08-22T00:00:00+01:00"
    }
  ],
  "initiationType": "tender"
}