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awardUpdateFind a Tender · award Update
BuyerDepartment for Business and Trade
StatusawardUpdate
DeadlineNot published
ValueValue not published
Published3 Dec 2025

What is being bought

The source has not published a summary for this record.

Delivery location

UK

Categories

Marketing services 79342000Advertising and marketing services 79340000

Lot details

Marketing Creative Services - DBT - Domestic

Contract for the provision of Marketing Creative Services Domestic for The Department for Business and Trade.

Contract periodFrom 1 Apr 2024 to 3 Mar 2027

What is included

ItemCategoryQuantity
1Marketing servicesNot published

Comparable-procurement analytics

Benchmarked against retained Find a Tender procedures with CPV division 79. The category anchor is Marketing services (79342000); this is a deliberately broad market comparator. The comparison is shown at several levels rather than pretending one company or region is always the best benchmark.

Comparison setProceduresReported bids per procedureNamed award suppliersPrice evidence
Market: CPV division 797,0524 median · 34.2 average (2,529 of 7,052 with a bid count)3.3 average (2,850 of 7,052 with named award suppliers)Not published
Same buyer1Not publishedNot publishedNot published
Delivery region: UK2,0154 median · 68.3 average (696 of 2,015 with a bid count)5.3 average (827 of 2,015 with named award suppliers)Not published

“Reported bids” is an official aggregate, sometimes reported per lot; it is the closest available competition measure. “Named award suppliers” are winners, not all applicants.

Price-outcome signal

Not enough comparable procedures currently publish both a GBP tender value and a usable lowest-valid-bid value to calculate a responsible price-reduction benchmark. Tenderline deliberately does not infer a saving from named award suppliers or from missing award values.

Procurement strategy & market signals

Framework agreementNot published
Dynamic purchasing systemNot published
Competitive procurementNot published
Recurring requirementNot published
Procurement method rationaleNot published
Rationale classificationsNot published
Special regimeNot published
Covered byNot published
Submission policyNot published
Selection criteriaNot published
Risk detailsNot published

Planning & early market engagement

BudgetNot published
No-engagement rationaleNot published
Planning documents0
Planning milestones0

No planning milestones published.

Related procurements

No linked framework, prior procurement or reprocurement published.

Awards

Contracts

Marketing Creative Services - Domestic

Statusactive
Value£4,000,000

Documents & submission route

No documents are published in the current source record.

Source data inventory

Diagnostic view. “Not published” means this current release does not provide a value.

OCIDocds-h6vhtk-05edc9
Latest release ID079280-2025
Latest release timestampWed Dec 03 2025 11:40:42 GMT+0000 (Coordinated Universal Time)
Sourcefind-a-tender
Official notice URLNot published
Tender statusNot published
Procurement methodNot published
Procurement method detailsNot published
Main procurement categoryservices
Above thresholdNot published
Legal basis32014L0024
Tender period: startNot published
Tender period: endNot published
Expression of interest deadlineNot published
Enquiry deadlineNot published
Award period: startNot published
Award period: endNot published
Submission method detailsNot published
Submission languagesNot published
Electronic catalogue policyNot published
Total tender valueNot published
Tender lots in source1
Tender items in source1
Tender documents in source0
Awards in latest release1
Contracts in latest release1
Parties in latest release3

Notice history

DateEventReference
3 Dec 2025awardUpdate, contractUpdate079280-2025

All source data

Unmodified official OCDS data retained by Tenderline for this procurement process.

Complete current OCDS release JSON
{
  "id": "079280-2025",
  "tag": [
    "awardUpdate",
    "contractUpdate"
  ],
  "date": "2025-12-03T11:40:42Z",
  "ocid": "ocds-h6vhtk-05edc9",
  "buyer": {
    "id": "GB-FTS-101330",
    "name": "Department for Business and Trade"
  },
  "awards": [
    {
      "id": "079280-2025-CR_2922-1",
      "title": "Marketing Creative Services - Domestic",
      "status": "active",
      "suppliers": [
        {
          "id": "GB-FTS-168229",
          "name": "Accenture UK Limited"
        },
        {
          "id": "GB-FTS-168230",
          "name": "ACCENTURE (UK) LIMITED"
        }
      ],
      "relatedLots": [
        "1"
      ]
    }
  ],
  "tender": {
    "id": "ocds-h6vhtk-05edc9",
    "lots": [
      {
        "id": "1",
        "title": "Marketing Creative Services - DBT - Domestic",
        "description": "Contract for the provision of Marketing Creative Services Domestic for The Department for Business and Trade.",
        "contractPeriod": {
          "endDate": "2027-03-03T23:59:59Z",
          "startDate": "2024-04-01T00:00:00+01:00"
        }
      }
    ],
    "items": [
      {
        "id": "1",
        "relatedLot": "1",
        "deliveryAddresses": [
          {
            "region": "UK"
          }
        ],
        "additionalClassifications": [
          {
            "id": "79342000",
            "scheme": "CPV",
            "description": "Marketing services"
          }
        ]
      }
    ],
    "title": "4000000",
    "legalBasis": {
      "id": "32014L0024",
      "scheme": "CELEX"
    },
    "classification": {
      "id": "79340000",
      "scheme": "CPV",
      "description": "Advertising and marketing services"
    },
    "mainProcurementCategory": "services"
  },
  "parties": [
    {
      "id": "GB-FTS-101330",
      "name": "Department for Business and Trade",
      "roles": [
        "buyer",
        "reviewBody"
      ],
      "address": {
        "region": "UK",
        "locality": "London",
        "postalCode": "SW1A 2DY",
        "countryName": "United Kingdom",
        "streetAddress": "Old Admiralty Building"
      },
      "details": {
        "url": "https://www.gov.uk/government/organisations/department-for-business-and-trade"
      },
      "identifier": {
        "legalName": "Department for Business and Trade"
      },
      "contactPoint": {
        "email": "commercialmarevents@businessandtrade.gov.uk"
      }
    },
    {
      "id": "GB-FTS-168229",
      "name": "Accenture UK Limited",
      "roles": [
        "supplier"
      ],
      "address": {
        "region": "UK",
        "locality": "London",
        "postalCode": "EC3M 3BD",
        "countryName": "United Kingdom",
        "streetAddress": "30 Fenchurch Street"
      },
      "details": {
        "scale": "large"
      },
      "identifier": {
        "legalName": "Accenture UK Limited"
      },
      "contactPoint": {
        "email": "uk.tendermonitoring@accenture.com"
      }
    },
    {
      "id": "GB-FTS-168230",
      "name": "ACCENTURE (UK) LIMITED",
      "roles": [
        "supplier"
      ],
      "address": {
        "region": "UK",
        "locality": "London",
        "postalCode": "EC3M 3BD",
        "countryName": "United Kingdom",
        "streetAddress": "30 Fenchurch Street"
      },
      "details": {
        "scale": "large"
      },
      "identifier": {
        "legalName": "ACCENTURE (UK) LIMITED"
      }
    }
  ],
  "language": "en",
  "contracts": [
    {
      "id": "079280-2025-CR_2922-1",
      "items": [
        {
          "id": "1",
          "title": "Marketing Creative Services - DBT - Domestic",
          "relatedLot": "1",
          "classification": {
            "id": "79340000",
            "scheme": "CPV",
            "description": "Advertising and marketing services"
          },
          "deliveryAddresses": [
            {
              "region": "UK"
            }
          ],
          "additionalClassifications": [
            {
              "id": "79342000",
              "scheme": "CPV",
              "description": "Marketing services"
            }
          ]
        }
      ],
      "title": "Marketing Creative Services - Domestic",
      "value": {
        "amount": 4000000,
        "currency": "GBP"
      },
      "period": {
        "endDate": "2027-03-03T23:59:59Z",
        "startDate": "2024-04-01T00:00:00+01:00"
      },
      "status": "active",
      "awardID": "079280-2025-CR_2922-1",
      "amendments": [
        {
          "id": "1",
          "rationale": "Need for modification brought about by circumstances which a diligent contracting authority/entity could not foresee: The current supplier, Digital Unlimited Group Limited, has been acquired and is now operating under the name Accenture UK.",
          "description": "Variation to contract to extend for a further 12 months and the contract will be modified under Regulation 72(1)(e) PCR to remove the annual £1M spend \ncap, maintaining the total contract value at £4M.\nThe current supplier, Digital Unlimited Group Limited, has been acquired and is now operating under the name Accenture UK."
        }
      ],
      "dateSigned": "2025-11-26T00:00:00Z"
    }
  ],
  "initiationType": "tender"
}
Complete JSON history (1 releases)
3 Dec 2025 · 079280-2025 · awardUpdate, contractUpdate
{
  "id": "079280-2025",
  "tag": [
    "awardUpdate",
    "contractUpdate"
  ],
  "date": "2025-12-03T11:40:42Z",
  "ocid": "ocds-h6vhtk-05edc9",
  "buyer": {
    "id": "GB-FTS-101330",
    "name": "Department for Business and Trade"
  },
  "awards": [
    {
      "id": "079280-2025-CR_2922-1",
      "title": "Marketing Creative Services - Domestic",
      "status": "active",
      "suppliers": [
        {
          "id": "GB-FTS-168229",
          "name": "Accenture UK Limited"
        },
        {
          "id": "GB-FTS-168230",
          "name": "ACCENTURE (UK) LIMITED"
        }
      ],
      "relatedLots": [
        "1"
      ]
    }
  ],
  "tender": {
    "id": "ocds-h6vhtk-05edc9",
    "lots": [
      {
        "id": "1",
        "title": "Marketing Creative Services - DBT - Domestic",
        "description": "Contract for the provision of Marketing Creative Services Domestic for The Department for Business and Trade.",
        "contractPeriod": {
          "endDate": "2027-03-03T23:59:59Z",
          "startDate": "2024-04-01T00:00:00+01:00"
        }
      }
    ],
    "items": [
      {
        "id": "1",
        "relatedLot": "1",
        "deliveryAddresses": [
          {
            "region": "UK"
          }
        ],
        "additionalClassifications": [
          {
            "id": "79342000",
            "scheme": "CPV",
            "description": "Marketing services"
          }
        ]
      }
    ],
    "title": "4000000",
    "legalBasis": {
      "id": "32014L0024",
      "scheme": "CELEX"
    },
    "classification": {
      "id": "79340000",
      "scheme": "CPV",
      "description": "Advertising and marketing services"
    },
    "mainProcurementCategory": "services"
  },
  "parties": [
    {
      "id": "GB-FTS-101330",
      "name": "Department for Business and Trade",
      "roles": [
        "buyer",
        "reviewBody"
      ],
      "address": {
        "region": "UK",
        "locality": "London",
        "postalCode": "SW1A 2DY",
        "countryName": "United Kingdom",
        "streetAddress": "Old Admiralty Building"
      },
      "details": {
        "url": "https://www.gov.uk/government/organisations/department-for-business-and-trade"
      },
      "identifier": {
        "legalName": "Department for Business and Trade"
      },
      "contactPoint": {
        "email": "commercialmarevents@businessandtrade.gov.uk"
      }
    },
    {
      "id": "GB-FTS-168229",
      "name": "Accenture UK Limited",
      "roles": [
        "supplier"
      ],
      "address": {
        "region": "UK",
        "locality": "London",
        "postalCode": "EC3M 3BD",
        "countryName": "United Kingdom",
        "streetAddress": "30 Fenchurch Street"
      },
      "details": {
        "scale": "large"
      },
      "identifier": {
        "legalName": "Accenture UK Limited"
      },
      "contactPoint": {
        "email": "uk.tendermonitoring@accenture.com"
      }
    },
    {
      "id": "GB-FTS-168230",
      "name": "ACCENTURE (UK) LIMITED",
      "roles": [
        "supplier"
      ],
      "address": {
        "region": "UK",
        "locality": "London",
        "postalCode": "EC3M 3BD",
        "countryName": "United Kingdom",
        "streetAddress": "30 Fenchurch Street"
      },
      "details": {
        "scale": "large"
      },
      "identifier": {
        "legalName": "ACCENTURE (UK) LIMITED"
      }
    }
  ],
  "language": "en",
  "contracts": [
    {
      "id": "079280-2025-CR_2922-1",
      "items": [
        {
          "id": "1",
          "title": "Marketing Creative Services - DBT - Domestic",
          "relatedLot": "1",
          "classification": {
            "id": "79340000",
            "scheme": "CPV",
            "description": "Advertising and marketing services"
          },
          "deliveryAddresses": [
            {
              "region": "UK"
            }
          ],
          "additionalClassifications": [
            {
              "id": "79342000",
              "scheme": "CPV",
              "description": "Marketing services"
            }
          ]
        }
      ],
      "title": "Marketing Creative Services - Domestic",
      "value": {
        "amount": 4000000,
        "currency": "GBP"
      },
      "period": {
        "endDate": "2027-03-03T23:59:59Z",
        "startDate": "2024-04-01T00:00:00+01:00"
      },
      "status": "active",
      "awardID": "079280-2025-CR_2922-1",
      "amendments": [
        {
          "id": "1",
          "rationale": "Need for modification brought about by circumstances which a diligent contracting authority/entity could not foresee: The current supplier, Digital Unlimited Group Limited, has been acquired and is now operating under the name Accenture UK.",
          "description": "Variation to contract to extend for a further 12 months and the contract will be modified under Regulation 72(1)(e) PCR to remove the annual £1M spend \ncap, maintaining the total contract value at £4M.\nThe current supplier, Digital Unlimited Group Limited, has been acquired and is now operating under the name Accenture UK."
        }
      ],
      "dateSigned": "2025-11-26T00:00:00Z"
    }
  ],
  "initiationType": "tender"
}