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Official procurement procedure

002162 Digital Advertising and Specialist Marketing Support Framework

Advertising campaign services
UK
Published value
Not published
Submission deadline Not published
Lots published1
Procurement Executive Summary
AI & Search Synopsis
Generated from official OCDS record
Tenderline Synopsis: British Library: "002162 Digital Advertising and Specialist Marketing Support Framework". Published status: complete. Published value: Value not published. 1 published lot. Submission deadline not published. See the official notice for participation instructions.
Contracting AuthorityBritish LibraryScope & CategoriesNot publishedSubmission Window
complete
No deadline published
Submission GatewayDirect notice routeLegal Basis & RegimeStandard procurementEstimated Value (exc. VAT)Not published
Bidder Intelligence · Authority Profile: British Library
Market Analytics
View Authority Profile →
Derived from OCDS awards & bid statistics
Published history for British Library. These figures describe retained records, not a forecast of bids or a measure of buyer bias.
Published-to-award variance
Not availableInsufficient comparable data
Requires at least 5 comparable procedures
Competition Density
14Bids / Report
0% of reports have one bid
Supplier ConcentrationNo estimate
Insufficient attributable awardsNo concentration estimate available
Payment Terms
Check noticePublished terms
Payment obligations depend on the applicable regime and contract. Consult the official documents.
Coverage: 2 active published awards; 2 bid reports (which may be per lot). Supplier values exclude multi-supplier awards, frameworks and DPS, and use GBP only. They are published award values, not payments. Published-to-award variance compares single-lot, single-award, single-supplier GBP procedures with explicitly non-framework/non-DPS status; increases remain in the average. Unpublished data stays unknown. Awarded suppliers are winners, not all bidders.
Procedure terms
Contracting AuthorityBritish Library
Procedure methodNot published
Procurement categoryNot published
Statuscomplete
Framework / DPSFramework
CompetitionNot published
Above thresholdNot published
Legal basisNot published
Tender period startsNot published
Clarification deadlineNot published
Electronic submissionNot published
Submission languagesNot published
Published8 Apr 2024, 10:05 BST
Last source update8 Apr 2024, 10:05 BST
Recurring procurementNot published
ClassificationAdvertising campaign services
Delivery area
UK
OCIDocds-h6vhtk-03ce2f
What is being bought
The British Library (BL) is leading a collaborative tender with the DCMS Museums and Galleries and other charitable organisations working in the cultural events, museums and galleries sector to set up a Framework Agreement to deliver their specialist media buying advertising and marketing. The primary organisations expected to utilise this arrangement as Contracting Authorities are: British Library British Museum City of London Corporation (Barbican and Tower Bridge) Museum of London National Army Museum National Gallery Natural History Museum National Museums and Galleries on Merseyside (NML) National Portrait Gallery Oxford University Gardens, Libraries and Museums Royal Botanic Gardens Kew Science Museum Group Tate The National Archives V&A
What changed
From the official release history
  1. Official notice release published
    8 Apr 2024, 10:05 BST
  2. Buyer information updated
    8 Apr 2024, 10:05 BST
  3. tender value changed
    20 Dec 2023, 16:06 GMT
  4. Status changed to complete
    20 Dec 2023, 16:06 GMT
  5. Official notice release published
    20 Dec 2023, 16:06 GMT
  6. Submission deadline changed to published date
    20 Dec 2023, 16:06 GMT
  7. Buyer information updated
    20 Dec 2023, 16:06 GMT
  8. Published value updated to £4,000,000
    9 Jun 2023, 12:05 BST
  9. Official notice release published
    9 Jun 2023, 12:05 BST
  10. Buyer information updated
    9 Jun 2023, 12:05 BST
  11. Published value updated to £16,000,000
    9 Jun 2023, 12:05 BST
  12. Status changed to active
    9 Jun 2023, 12:05 BST
  13. Official notice release published
    9 Jun 2023, 12:05 BST
  14. Submission deadline changed to 10 Jul 2023, 12:00 BST
    9 Jun 2023, 12:05 BST
  15. Buyer information updated
    9 Jun 2023, 12:05 BST
  16. Status changed to planned
    22 May 2023, 12:05 BST
  17. Official notice release published
    22 May 2023, 12:05 BST
  18. Buyer information updated
    22 May 2023, 12:05 BST
Lots and requirements (1)
Published by the contracting authority
  • Lot 1 · #1
    Individual lot title not published
    cancelled
    Published valueNot published
    The British Library (BL) is leading a collaborative tender with the DCMS Museums and Galleries and other charitable organisations working in the cultural events, museums and galleries sector to set up a Framework Agreement to deliver their specialist media buying advertising and marketing. The primary organisations expected to utilise this arrangement as Contracting Authorities are: British Library British Museum City of London Corporation (Barbican and Tower Bridge) Museum of London National Army Museum National Gallery Natural History Museum National Museums and Galleries on Merseyside (NML) National Portrait Gallery Oxford University Gardens, Libraries and Museums Royal Botanic Gardens Kew Science Museum Group Tate The National Archives V&A With the permission of the British Library as Contract Managers, any charitably funded organisation working in the cultural events, museums and galleries sector or Government funded public body will have access to this Framework Agreement. The purpose of this procurement is to source a minimum of two and maximum of four suppliers per specialist area demonstrating the capability and capacity to deliver services providing the optimal mix of quality and cost across the different aspects of digital advertising and specialist marketing support within the current landscape described below. The specialist areas are split into:- Digital Advertising Digital Production SEO & PPC Other Digital Services Retail Fundraising Community marketing Education marketing
    Contract periodNot published
    EligibilityNot published
    Options / renewalNot published
Timeline
  1. Procedure published
    8 Apr 2024, 10:05 BST
  2. Award active
    Not published · Not published
  3. Contract active
    Signed 22 Dec 2023, 00:00 GMT · £4,000,000
Commercial outcome and competition
Awards
23red Limited, AKA UK, Altair Media Ltd, Anything is Possible, Crafted Media Limited, Four Marketing and Media, Influence Digital Limited, Krow, Williams Commerce Ltd
Not published · Not published · active
Contracts
Digital Advertising and Specialist Marketing Support Framework
£4,000,000 · signed 22 Dec 2023, 00:00 GMT · active
Bid statistics
highestValidBidValue: 4000000
lowestValidBidValue: 1
bids: 12 (lot 1)
electronicBids: 12 (lot 1)
foreignBidsFromEU: 0 (lot 1)
foreignBidsFromNonEU: 0 (lot 1)
smeBids: 12 (lot 1)
Buyer and organisations in this procedure

British Library

Contracting authority GB-FTS-53275
View buyer profile
  • British Library
    buyer

    United Kingdom
    https://www.bipsolutions.com, London, UK, NW1 2DB
    +44 1937546387
  • 23red Limited
    supplier

    03974936
    Victoria House, 1 Leonard Circus, London, UK, WC2E 9NA
  • AKA UK
    supplier

    03037241
    117 Digital Advertising and Specialist Marketing Support Framework, London, UK, WC2H 8AD
  • Altair Media Ltd
    supplier

    08949094
    3rd & 4th Floor, 45 Gerrard Street, London, UK, W1D 5QQ
  • Anything is Possible
    supplier

    10910014
    Third Floor, Frederick House, 41-46 Frederick Place, Brighton, UK, BN1 4EA
  • British Library
    reviewBody

    96 Euston Road, London, NW1 2DB
  • Crafted Media Limited
    supplier

    06662635
    Hyde Park House, Crown Street, Ipswich, UK, IP1 3LG
  • Four Marketing and Media
    supplier

    04721946
    The Hickman Building, 2 Whitechapel Road, London, UK, E1 1FX
  • Influence Digital Limited
    supplier

    07125666
    40 Whitfield Street, London, UK, W1T 2RH
  • Krow
    supplier

    01057816
    The Old Sawmills, Filleigh, Barnstaple, UK, EX32 0RN
  • Williams Commerce Ltd
    supplier

    07051709
    60 Great Portland Street, London, UK, W1W 7RT
Documents (0)
Official links; attachments are not copied
No data
No linked documents are published
Related procedures (0)
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No related procedures published