Official UK procurement notice
SU76(25) Provision of Online Learning - Student Marketing and Recruitment Services
Authority: Swansea University (Education)
Sectors: Business Services & Consultancy (79) Delivery: UK
Published estimate£1,000,000≈ £333k / year · £1,200,000 inc. VAT · 4 value updates
Submissions closed 2 Jul 2025
Next notice expected 2 May 2025
Contract term 3 yrsup to 5 yrs with extensions · starts 1 Aug 2025
What is being bought
Published requirement descriptionThe University is seeking to award a 3-year contract, to commence in August 2025 with an option to extend beyond the initial 3-year period for a further period of 2 years (3+1+1) to develop and execute a comprehensive marketing and recruitment strategy for online learning programmes.
CPV: Advertising and marketing services · Recruitment services
The lotProcurement structure
single lot · value publishedLot #1Lot 1AwardedRenewalPublished value£1,000,000
- Value
- £1,000,000 exc. VAT · £1,200,000 inc. VAT
- Extensions
- 1+1
79340000 Advertising and marketing services79600000 Recruitment services
What it takes to wini
How this buyer will score bids.
The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).
Evaluation split and conditions of participation as published — the tender pack may add morei
How this buyer will score bids.
The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).
How bids were scored
Published sub-criteria (2)
- Quality — 70%
- Cost — 30%
Procedure terms & legal framework
From the official record- Procedure method
- Open procedure
- Legal basis
- UKPGA · 2023/54 Procurement Act 2023
- Procurement category
- Services
- Notice status
- Cancelled
- Procurement threshold
- Above threshold (FTS publication)
- Regulatory regime
- Standard
- Commercial structure
- Stand-alone contract (no framework)
- Competition type
- Competitive procedure
- GPA / WTO covered
- Yes (GPA)
- Recurring procurement
- No (one-off requirement)
- First published
- 1 Sept 2025, 15:38 BST
- Last source update
- 1 Sept 2025, 15:38 BST
- Award evaluation window
- Submission end — 14 Jul 2025, 23:59 BST
- Authority reference
SU76(25)- Latest notice
- Procurement termination notice (UK12)
- Classification (CPV)
- Delivery area
- Official registry OCID
ocds-h6vhtk-04fab6Find a Tender
How it was run
Official noticeRun through: Jaggaer · Who buys & how to bid on Sell2Wales
Access & registration note: Free; latest Chrome/Edge/Firefox only — corporate browsers fail
- Submission deadline
- 2 Jul 2025, 12:00 BST
- Clarification deadline
- 18 Jun 2025, 12:00 BST
- Submission channel
- Official e-sourcing portal
- Electronic submission
- Allowed
- Accepted languages
- en, cy
Detailed submission instructions & authority contactsFrom official release
Timeline
8 published dates · Europe/London- Planning notice published31 Mar 2025, 14:37 BST
- Next notice expected2 May 2025, 23:59 BST
- Tender notice published4 Jun 2025, 13:01 BST
- Clarification questions by18 Jun 2025, 12:00 BST
- Submission deadline2 Jul 2025, 12:00 BST
- Award decision expected by14 Jul 2025, 23:59 BST
- Contract starts1 Aug 2025, 00:00 BST
- Latest notice published389 days ago1 Sept 2025, 15:38 BST
Commercial outcome & contract awards
Published awards, contracts and bid statistics — not a forecastAwards 1
| Awarded to | Value | Date | Status |
|---|---|---|---|
| supplier not published | — | 29 Aug 2025 | CancelledFollowing a review of the bids received, the procurement did not attract the quantity of bids anticipated to sufficiently demonstrate value for money. The University has therefore decided to undertake a strategic reassessment of the scope of services contained within the tender documents to ensure that the quality of services required can be delivered within the budget that the University has allocated for this service. |
Notice history
13 events · 5 releases on Find a Tender · since 31 Mar 2025- Procurement termination notice published1 Sept 2025, 15:38 BSTUK12
- Published value updated1 Sept 2025, 15:38 BSTwas £1,000,000
- Status changed to complete1 Sept 2025, 15:38 BST
- Procurement method changed1 Sept 2025, 15:38 BST
- Deadline withdrawn1 Sept 2025, 15:38 BST
- Buyer details updated1 Sept 2025, 15:38 BST
- Tender notice published4 Jun 2025, 14:26 BSTUK4
- Tender notice published4 Jun 2025, 13:01 BSTUK4
- Status changed to active4 Jun 2025, 13:01 BST
- Procurement method changed4 Jun 2025, 13:01 BST
- Deadline published: 2 Jul 2025, 12:00 BST4 Jun 2025, 13:01 BST
- Preliminary market engagement notice published31 Mar 2025, 15:43 BSTUK2
- Preliminary market engagement notice published31 Mar 2025, 14:37 BSTUK2
Published amendments (2)
Amendment to estimated value of requirement - £1,200,000 (inc VAT)
Amendment to estimated contract value
Routine re-releases (5)
- 2025-03: 2 releases · 31 Mar 2025 — 31 Mar 2025
Contracting authority & participating public bodies
Official documents & specifications (8)
Official links; attachments are not copiedTender pack and attachments
- Technical specifications This procurement process is being carried out on eTenderwales. Please note this is a separate website and if you are not already registered, registration will be required. To access eTenderwales, express your interest in this notice and access the tender documentation please visi…
- Bidding documents and specifications This procurement process is being carried out on eTenderwales. Please note this is a separate website and if you are not already registered, registration will be required. To access eTenderwales, express your interest in this notice and access the tender documentation please visi…
- Conflict of interest declarationNot published
Notices published for this procedure
- Procurement termination notice Procurement termination notice on Find a Tender
- Tender notice Tender notice on Find a Tender
- Tender notice Tender notice on Find a Tender
- Preliminary market engagement notice Preliminary market engagement notice on Find a Tender
- Preliminary market engagement notice Preliminary market engagement notice on Find a Tender