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Official procurement procedure

PR Representation work covering Germany and Austria on behalf of AHDB

Public relations services
DE
Published value
Not published
Submission deadline Not published
Lots published1
Procurement Executive Summary
AI & Search Synopsis
Generated from official OCDS record
Tenderline Synopsis: AHDB: "PR Representation work covering Germany and Austria on behalf of AHDB". Published status: complete. Published value: Value not published. 1 published lot. Submission deadline not published. See the official notice for participation instructions.
Contracting AuthorityAHDBScope & CategoriesNot publishedSubmission Window
complete
No deadline published
Submission GatewayDirect notice routeLegal Basis & RegimeStandard procurementEstimated Value (exc. VAT)Not published
Bidder Intelligence · Authority Profile: AHDB
Market Analytics
View Authority Profile →
Derived from OCDS awards & bid statistics
Published history for AHDB. These figures describe retained records, not a forecast of bids or a measure of buyer bias.
Average Price Reduction
Not availableInsufficient comparable data
Requires at least 5 comparable procedures
Competition Density
9.9Bids / Report
15% of reports have one bid
Supplier ConcentrationNo estimate
Insufficient attributable awardsNo concentration estimate available
Payment Terms
Check noticePublished terms
Payment obligations depend on the applicable regime and contract. Consult the official documents.
Coverage: 20 active published awards; 20 bid reports (which may be per lot). Supplier values exclude multi-supplier awards, frameworks and DPS, and use GBP only. They are published award values, not payments. Price reduction compares single-lot, single-award, single-supplier GBP procedures with explicitly non-framework/non-DPS status; increases remain in the average. Unpublished data stays unknown. Awarded suppliers are winners, not all bidders.
Procedure terms
Contracting AuthorityAHDB
Procedure methodNot published
Procurement categoryNot published
Statuscomplete
Framework / DPSNot published
CompetitionNot published
Above thresholdNot published
Legal basisNot published
Tender period startsNot published
Clarification deadlineNot published
Electronic submissionNot published
Submission languagesNot published
Published15 Apr 2021, 22:55 BST
Last source update15 Apr 2021, 22:55 BST
Recurring procurementNot published
ClassificationPublic relations services
Delivery area
DE
OCIDocds-h6vhtk-02a6ab
What is being bought
AWARDED - AHDB are looking for a German/English speaking representative to develop the market for British lamb and beef in the German and Austrian markets. The successful representative must have the expertise and experience to identify the right priority markets, along with the ability to devise the best local strategies to achieve effective market growth for British lamb and beef within the German and Austrian markets.
What changed
From the official release history
  1. Status changed to complete
    15 Apr 2021, 22:55 BST
  2. Official notice release published
    15 Apr 2021, 22:55 BST
  3. Buyer information updated
    15 Apr 2021, 22:55 BST
Lots and requirements (1)
Published by the contracting authority
  • Lot 1 · #1
    Individual lot title not published
    cancelled
    Published valueNot published
    Responsible for driving value and volume sales, the successful representative will be expected to: • Liase closely with the AHDB Exports team (based in the UK and in France), to agree and update on activity and provide the latest market intelligence and insights • Identify and develop priority markets for British lamb and beef, and effectively maintain and build new relationships with relevant contacts in the German and Austrian market. Where appropriate, work jointly with them to increase market exposure and demand for British lamb and beef • Devise and implement effective local strategies to promote Brtish lamb and beef, aimed at increasing awareness and brand loyalty, to act as brand ambassador for British produce. • Liaise with central AHDB staff in areas such as media, PR and digital.
    Contract periodNot published
    EligibilityNot published
    Options / renewalNot published
Timeline
  1. Procedure published
    15 Apr 2021, 22:55 BST
  2. Award active
    Not published · Not published
  3. Contract active
    Signed 31 Mar 2021, 00:00 BST · €560,000
Commercial outcome and competition
Awards
Dr Tim Schafer
Not published · Not published · active
Contracts
AWARDED - PR Representation in Germany and Austria on behalf of AHDB
€560,000 · signed 31 Mar 2021, 00:00 BST · active
Bid statistics
bids: 1 (lot 1)
electronicBids: 1 (lot 1)
foreignBidsFromEU: 1 (lot 1)
Buyer and organisations in this procedure

AHDB

Contracting authority GB-FTS-2657
View buyer profile

  • AHDB
    buyer

    Stoneleigh Park, Kenilworth, UKG13, CV8 2TL
    procurement@ahdb.org.uk
    +44 2476478600

  • Defra
    reviewBody

    Noble House, 17 Smith Square, Westminster, SW1P 3JR ·

  • Dr Tim Schafer
    supplier

    Compbachweg 44, Wachtberg, Nordrhein-Westfalen, 53343, Germany, Wachtberg, DE, 53343
Documents (0)
Official links; attachments are not copied
No data
No linked documents are published
Related procedures (0)
No data
No related procedures published