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Official procurement procedure

LinkedIn License for MOD External Vacancies

Job search services
IE0
Published value
Not published
Submission deadline Not published
Lots published1
Procurement Executive Summary
AI & Search Synopsis
Generated from official OCDS record
Tenderline Synopsis: Ministry of Defence: "LinkedIn License for MOD External Vacancies". Published status: complete. Published value: Value not published. 1 published lot. Submission deadline not published. See the official notice for participation instructions.
Contracting AuthorityMinistry of DefenceScope & CategoriesNot publishedSubmission Window
complete
No deadline published
Submission GatewayDirect notice routeLegal Basis & RegimeStandard procurementEstimated Value (exc. VAT)Not published
Bidder Intelligence · Authority Profile: Ministry of Defence
Market Analytics
View Authority Profile →
Derived from OCDS awards & bid statistics
Published history for Ministry of Defence. These figures describe retained records, not a forecast of bids or a measure of buyer bias.
Published-to-award variance
Not availableInsufficient comparable data
Requires at least 5 comparable procedures
Competition Density
1.5Bids / Report
78.6% of reports have one bid
Supplier ConcentrationNo estimate
Insufficient attributable awardsNo concentration estimate available
Payment Terms
Check noticePublished terms
Payment obligations depend on the applicable regime and contract. Consult the official documents.
Coverage: 30 active published awards; 14 bid reports (which may be per lot). Supplier values exclude multi-supplier awards, frameworks and DPS, and use GBP only. They are published award values, not payments. Published-to-award variance compares single-lot, single-award, single-supplier GBP procedures with explicitly non-framework/non-DPS status; increases remain in the average. Unpublished data stays unknown. Awarded suppliers are winners, not all bidders.
Procedure terms
Contracting AuthorityMinistry of Defence
Procedure methodNot published
Procurement categoryNot published
Statuscomplete
Framework / DPSNot published
CompetitionNot published
Above thresholdNot published
Legal basisNot published
Tender period startsNot published
Clarification deadlineNot published
Electronic submissionNot published
Submission languagesNot published
Published22 Nov 2022, 13:20 GMT
Last source update22 Nov 2022, 13:20 GMT
Recurring procurementNot published
ClassificationJob search services
Delivery area
IE0
OCIDocds-h6vhtk-038746
What is being bought
Use of the LinkedIn platform for externally advertised vacancies in the MOD
What changed
From the official release history
  1. Status changed to complete
    22 Nov 2022, 13:20 GMT
  2. Official notice release published
    22 Nov 2022, 13:20 GMT
  3. Buyer information updated
    22 Nov 2022, 13:20 GMT
Lots and requirements (1)
Published by the contracting authority
  • Lot 1 · #1
    Individual lot title not published
    cancelled
    Published valueNot published
    Use of the linkedin platform to advertise jobs to external candidates
    Contract periodNot published
    EligibilityNot published
    Options / renewalNot published
Timeline
  1. Procedure published
    22 Nov 2022, 13:20 GMT
  2. Award active
    Not published · Not published
  3. Contract active
    Signed 11 Oct 2022, 00:00 BST · £360,316
Commercial outcome and competition
Awards
LinkedIn Ireland Unlimited Company
Not published · Not published · active
Contracts
Supply of LinkedIn Licenses for External MOD Vacancies
£360,316 · signed 11 Oct 2022, 00:00 BST · active
Bid statistics
bids: 1 (lot 1)
foreignBidsFromEU: 1 (lot 1)
Buyer and organisations in this procedure

Ministry of Defence

Contracting authority GB-FTS-50580
View buyer profile

  • Ministry of Defence
    buyer

    Kentigern House, 65 Brown Street, Glasgow, UK, G2 8EX
    jonathan.mcniven101@mod.gov.uk

  • LinkedIn Ireland Unlimited Company
    supplier

    Wilton PLace, Dublin, IE0

  • MOD
    reviewBody

    65 Brown Street, Glasgow
Documents (0)
Official links; attachments are not copied
No data
No linked documents are published
Related procedures (0)
No data
No related procedures published
Planning and rationale
Planning budgetNot published
No-engagement rationaleNot published
Procedure rationaleThe justification is as per PCR 2015, Regulation 32(2)(b)(ii) as follows: Until recently, for externally advertised MOD vacancies, Civil Service Jobs was the only website that potential candidates could find out about MOD’s advertised roles. This meant that MOD relied on potential applicants already having an interest in the Civil Service and knowing what sort of opportunities were likely to be available. This made MOD reach extremely narrow as Defence was missing out on large numbers of applicants who did not already have a high awareness of the Civil Service or were interested in a profession but did not know that there were opportunities in MOD. This was negative in terms of the professions, diversity, and social mobility. LinkedIn is a single source provider (there is no alternative supplier offering their services) enabling business areas to showcase prospective candidates what it is like to work for them using a variety of content including adverts/featured content/testimonies before prospective candidates place an application for the advertised role. Recent research has highlighted different outcomes in recruitment for staff with protected characteristics, and whilst activity to address this is multifaceted, enabling MOD to raise the profile of our organisation and the diversity of our workforce will enable us to improve the diversity of our workforce LinkedIn is the only company that provides hiring solutions services to customers within Europe, middle east & Africa. Its hiring and social networking solution is unique and as such, a direct competition process isn’t viable. Other companies like, ‘Facebook’, ‘Bark’, ‘Opportunity’, and ‘Xing’, offer similar social networking platforms but with limited professional reach, unlike LinkedIn. There are clear differences in the services on offer and the scale of reach in terms of target audience. Of these four companies , none have a comparable level of professional and global presence and therefore this would not enable MOD to source quality talent and in turn build and sustain a more diverse workforce. This would detrimentally impact on MOD ability to fill our roles and deliver MOD key objectives. Facebook is the largest social networking platform, ‘Facebook’ has 2,91 billion monthly users, known mostly for personal networking. ‘Bark’, has around 5 million users in comparison to Linkedin’s 800 million. The basic role of this platform is to connect professionals with people who look for their services. ‘Opportunity’ is a platform with nearly 80 million users across 190+ countries. It concentrates on professional matchmaking, users can find new job opportunities and apply for them. Xing is a professional-oriented social networking platform that enables its users to network, share news, and look for job opportunities. Although Xing is well known in Germany (17 million users), Austria (1.6 million users), and Switzerland 1.4 million users), it has limited UK reach. Given the above there are no other value-for-money alternatives to consider which will enable us to promote MOD as an employer, advertis our vacancies and with additional products (recruiter directly reach out to prospective candidates).