Find a TenderClosedTender notice
Published 21 Oct 2025, 08:44 BST

Official UK procurement notice

Health Care Professional Communications Agency requirements

Official notice

Authority: AHDB

ServicesOpen procedureAbove thresholdSME suitable
Published estimate£375,000≈ £375k / year · £450,000 inc. VAT
Submissions closed 24 Nov 2025
Contract term 1 yrends 31 Mar 2027 · up to 31 Mar 2029 with extensions · starts 1 Apr 2026
Notice summaryFrom the published notice

AHDB are seeking a specialist healthcare communication partner to help shape our health and nutrition strategy, providing credible evidence-based nutrition expertise to support our health care communications and stakeholder engagement plan, including the evaluations thereof, and shape wider conversations about British farming and food. The successful agency should have experience of specialist health care communications, with a particular focus on nutrition, and be able to provide a vast depth of healthcare professional experience within their team. Suppliers must also register to the Central Digital Platform as per PA23 rules and regulations. The contract is approx £100k per annum, initial contract is for 1 year with the option of 1+1 extensions.

What is being bought

Published requirement description

AHDB are seeking a specialist healthcare communication partner to help shape our health and nutrition strategy, providing credible evidence-based nutrition expertise to support our health care communications and stakeholder engagement plan, including the evaluations thereof, and shape wider conversations about British farming and food.

The successful agency should have experience of specialist health care communications, with a particular focus on nutrition, and be able to provide a vast depth of healthcare professional experience within their team.

The closing date for this opportunity is NOON 24th November 2025.

The AHDB portal link is defra-family.force.com/s/Welcome ↗

Suppliers must also register to the Central Digital Platform as per PA23 rules and regulations.

The contract is approx £100k per annum, initial contract is for 1 year with the option of 1+1 extensions.

  • No preliminary market engagement: AHDB are aware this is a niche market with limited suppliers/agencies. The successful agency should have experience of specialist health care communications, with a particular focus on nutrition, and be able to provide a vast depth of healthcare professional experience within their team, focusing on red meat and dairy.

CPV: Public relations consultancy services

The lotProcurement structure

single lot · value published
Lot #1Renewal 1 yrSMEPublished value£375,000
Contract period: 1 Apr 2026 – 31 Mar 2027 (1 yr) · up to 31 Mar 2029 with extensionsValue: £375,000 exc. VAT · £450,000 inc. VAT
Delivery: UKEligibility: SME eligible
Extensions: 1+1 after initial 1 year contract

What it takes to win
i

How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
How bids were scored
Quality: 90%Price: 10%
Published sub-criteria (2)
  • Quality/Technical: 90%
  • Commercial Costings/Price: 10%
Published award criteria (2)
  • Commercial Costings/Price: 10% weightings
  • Quality/Technical: 90% Quality/Technical
What this means for your bid
  • Price carries 10 of 100 points: a 10% discount moves about 1 point. The method statement decides this lot, not the discount.

Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.

Procedure terms & legal framework

From the official record
Procedure method
Open procedure
Legal basis
UKPGA · 2023/54 Procurement Act 2023
Procurement category
Services
Notice status
Closed
Procurement threshold
Above threshold (FTS publication)
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Yes (GPA)
Recurring procurement
Unspecified in notice
First published
21 Oct 2025, 08:44 BST
Last source update
21 Oct 2025, 08:44 BST
Award evaluation window
Submission end – 9 Feb 2026
FTS notice number
2025/S 000-066935
Latest notice
Tender notice (UK4)
Classification (CPV)
Public relations consultancy services
Delivery area
UK
Official registry OCID
ocds-h6vhtk-05d055 Find a Tender
Contract terms summary

As per AHDB terms and conditions

How it was run

Official notice
Run through: Defra Group eSourcing
Supplier login requiredElectronic submission allowedLanguage: EN
Access & registration note: Free
Submission deadline
24 Nov 2025, 12:00 GMT
Clarification deadline
14 Nov 2025, 12:00 GMT
Submission channel
Official e-sourcing portal
Electronic submission
Allowed
Accepted languages
en
Detailed submission instructions & authority contactsFrom official release

Timeline

21 Oct 2025 → 1 Apr 2026 · 5 dates
  1. Tender notice published377 days ago
    21 Oct 2025, 08:44 BST
  2. Clarification questions by352 days ago
    14 Nov 2025, 12:00 GMT
  3. Submission deadline342 days ago
    24 Nov 2025, 12:00 GMT
  4. Award decision expected by265 days ago
    9 Feb 2026, 23:59 GMT
  5. Contract starts215 days ago
    1 Apr 2026, 00:00 BST

Notice history

1 event · 1 release on Find a Tender
  1. Tender notice published
    21 Oct 2025, 08:44 BST
    UK4

Contracting authority & participating public bodies

AGRICULTURE AND HORTICULTURE DEVELOPMENT BOARD

Contracting authorityPublic authority - sub-central government GB-PPON: PBHX-8363-MBBV Middlemarch Business Park, Coventry, West Midlands, CV3 4SUContact name, email

Official documents & specifications (1)

Official links; attachments are not copied

Notices published for this procedure

  • Tender notice tenderTender noticeUK4Tender notice on Find a Tender