Find a TenderPast planning notice
Published 7 Feb 2025, 15:45 GMT

Official UK procurement notice

EOL AI Customer Chat Bot · UK public procurement notice

Official notice

Authority: British Council (Local council)

Goods
Sectors: Software Packages & ERP (48) Delivery: UK
Planned pipeline value£200,000pipeline notice, not a live tender
Tender notice expected 7 Feb 2025from the planned procurement notice

What is being bought

Published requirement description

British Council English Online offers personalized language courses to help learners gain confidence and improve their speaking, pronunciation, and vocabulary skills. Our platform provides small group classes and private one-to-one sessions, allowing students to customize their timetable based on their goals and interests. We cater to all proficiency levels, from beginner to advanced.At any point during the student’s journey, they may need assistance and guidance for:Getting started and where to go next, how to navigate the siteGuidance through the sign up/registration processAnswering common questions on services, policies, offersBeing able to handle questions in different languages and to respond in that languageProduct suggestions based on history and user preferencesPersonalised promotions/discountsAllowing the user to provide feedback and to also include short surveysCurrent monthly website traffic: ~800,000 visitors

CPV: Customer Relation Management software package · Sales or marketing software package

The lotProcurement structure

single lot · no lot value published
Lot #1Last year the British Council led 9M new users to the English Online websitePlanned

Last year the British Council led 9M new users to the English Online website. Users take longer to make their decision: While we are increasing conversion rate to transactions through A/B testing, we have seen an increase in time in which the users decide to purchase. Different cultures, different needs: We also concluded onsite surveys to understand what information users need and to adapt content accordingly. We realised that depending on where users are from, they might need different information on the website. Best practice is to provide language pages and using a chatbot to personalise information they need to make their decision (provide answers to different questions).Lack of attention: The attention span of a user has dropped down to 8 seconds and they are looking for quick answers to their questions.Quick solutions: In today's fast-paced digital environment, customers expect quick response to their questions. They do not really look at the FAQ pages (don’t look around to search for an answer) but rather want to be presented with an answer as quickly as possible. If they don’t, they move on to the competition.Therefore we are looking at how we can use AI powered Chatbots which can handle multiple inquiries simultaneously and allows for scalability. With personalized recommendations and responses based on user data and behaviour, to enhance overall customer experience. Additional information: If you are interested in expressing an interest and/or bidding for this project, please go to in-tendhost.co.uk/britishcouncil ↗ . You may then have to register your company before you can express an interest for this project and get access the documents.

Delivery: UK

Procedure terms & legal framework

From the official record · publisher note attached
Legal basis
CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
Procurement category
Goods
Notice status
Past planning notice
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Yes (GPA)
Recurring procurement
Unspecified in notice
First published
7 Feb 2025, 15:45 GMT
Last source update
7 Feb 2025, 15:45 GMT
Authority reference
BC/03768
FTS notice number
2025/S 000-004226
Classification (CPV)
Customer Relation Management software packageSales or marketing software package
Delivery area
UK
Official registry OCID
ocds-h6vhtk-04dcea Find a Tender

Publisher note: If you are interested in expressing an interest and/or bidding for this project, please go to https://in-tendhost.co.uk/britishcouncil . You may then have to register your company before you can express an interest for this project and get access the documents.In-Tend Project Reference: BC/03768Project Title: PIN: UK_446 - EOL AI Customer Chat Bot

How it was run

Official notice
Submission deadline
—

Timeline

7 Feb 2025 → 7 Feb 2025 · 2 dates
  1. Tender notice expected
    7 Feb 2025
  2. Notice published
    7 Feb 2025, 15:45 GMT

Commercial outcome & contract awards

Pipeline notice
Awards (0)
No award published
Contracts (0)
No contract published
Bid statistics
No aggregate bid statistics published

Contracting authority & participating public bodies

British Council

Contracting authorityLocal CouncilBody governed by public lawRegistered Charity 58 Whitworth Street, Manchester, UK, M1 6BBContact name, email, phone

Official documents & specifications

Official links; attachments are not copied

No document links were published on the notice.