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AwardedFind a Tender · award

Customer Relationship Management System

Buyer: Activate Learning →

BuyerActivate Learning
StatusAwarded
DeadlineNot published
ValueValue not published
Published15 Dec 2025

What is being bought

The provision, implementation and ongoing support of a CRM System.

Delivery location

UK

Categories

Customer Relation Management software package 48445000

Lot details

Lot 1

Activate Learning is seeking to implement a modern Customer Relationship Management (CRM) solution to support its operational needs and drive growth. The CRM will focus on increasing commercial revenue, improving efficiency, and enhancing engagement with key stakeholders. The system will support sales, case management and marketing activities. It must integrate with existing system to provide a unified platform for managing data and workflows.

Statuscancelled

Award criteria
Quality — 80.00%
price — 20.00%

What is included

ItemCategoryQuantity
1Not publishedNot published

Comparable-procurement analytics

Benchmarked against retained Find a Tender procedures with CPV division 48. The category anchor is Customer Relation Management software package (48445000); this is a deliberately broad market comparator. The comparison is shown at several levels rather than pretending one company or region is always the best benchmark.

Comparison setProceduresReported bids per procedureNamed award suppliersPrice evidence
Market: CPV division 482,5701 median · 6.1 average (781 of 2,570 with a bid count)1.5 average (847 of 2,570 with named award suppliers)Not published
Same buyer0Not publishedNot publishedNot published
Delivery region: UK6731 median · 8 average (191 of 673 with a bid count)2.1 average (209 of 673 with named award suppliers)Not published

“Reported bids” is an official aggregate, sometimes reported per lot; it is the closest available competition measure. “Named award suppliers” are winners, not all applicants.

Price-outcome signal

Not enough comparable procedures currently publish both a GBP tender value and a usable lowest-valid-bid value to calculate a responsible price-reduction benchmark. Tenderline deliberately does not infer a saving from named award suppliers or from missing award values.

Procurement strategy & market signals

Framework agreementNot published
Dynamic purchasing systemNot published
Competitive procurementNot published
Recurring requirementNot published
Procurement method rationaleNot published
Rationale classificationsNot published
Special regimeNot published
Covered byNot published
Submission policyNot published
Selection criteriaNot published
Risk detailsNot published

Planning & early market engagement

BudgetNot published
No-engagement rationaleNot published
Planning documents0
Planning milestones0

No planning milestones published.

Related procurements

No linked framework, prior procurement or reprocurement published.

Awards

Contracts

Customer Relationship Management System

Statusactive
Value£803,724

Documents & submission route

No documents are published in the current source record.

Source data inventory

Diagnostic view. “Not published” means this current release does not provide a value.

OCIDocds-h6vhtk-04daf0
Latest release ID083058-2025
Latest release timestampMon Dec 15 2025 16:54:03 GMT+0000 (Coordinated Universal Time)
Sourcefind-a-tender
Official notice URLNot published
Tender statuscomplete
Procurement methodselective
Procurement method detailsRestricted procedure
Main procurement categorygoods
Above thresholdNot published
Legal basis32014L0024
Tender period: startNot published
Tender period: endNot published
Expression of interest deadlineNot published
Enquiry deadlineNot published
Award period: startNot published
Award period: endNot published
Submission method detailsNot published
Submission languagesNot published
Electronic catalogue policyNot published
Total tender valueNot published
Tender lots in source1
Tender items in source1
Tender documents in source0
Awards in latest release1
Contracts in latest release1
Parties in latest release3

Notice history

DateEventReference
15 Dec 2025award, contract083058-2025

All source data

Unmodified official OCDS data retained by Tenderline for this procurement process.

Complete current OCDS release JSON
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  "id": "083058-2025",
  "tag": [
    "award",
    "contract"
  ],
  "bids": {
    "statistics": [
      {
        "id": "1",
        "value": 4,
        "measure": "bids",
        "relatedLot": "1"
      }
    ]
  },
  "date": "2025-12-15T16:54:03Z",
  "ocid": "ocds-h6vhtk-04daf0",
  "buyer": {
    "id": "GB-FTS-43571",
    "name": "Activate Learning"
  },
  "awards": [
    {
      "id": "083058-2025-CA15239-1",
      "title": "Customer Relationship Management System",
      "status": "active",
      "suppliers": [
        {
          "id": "GB-FTS-169265",
          "name": "RIBBONFISH LIMITED"
        }
      ],
      "relatedLots": [
        "1"
      ]
    }
  ],
  "tender": {
    "id": "CA15239 -",
    "lots": [
      {
        "id": "1",
        "status": "cancelled",
        "options": {
          "description": "60 month(s) from the commencement date, with 36 initial month(s) and option to extend 1x24 month(s)"
        },
        "hasOptions": true,
        "description": "Activate Learning is seeking to implement a modern Customer Relationship Management (CRM) solution to support its operational needs and drive growth. The CRM will focus on increasing commercial revenue, improving efficiency, and enhancing engagement with key stakeholders. The system  will support sales, case management and marketing activities. It must integrate with existing system to provide a unified platform for managing data and workflows.",
        "awardCriteria": {
          "criteria": [
            {
              "name": "Quality",
              "type": "quality",
              "description": "80.00%"
            },
            {
              "type": "price",
              "description": "20.00%"
            }
          ]
        }
      }
    ],
    "items": [
      {
        "id": "1",
        "relatedLot": "1",
        "deliveryLocation": {
          "description": "United Kingdom"
        },
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    ],
    "title": "Customer Relationship Management System",
    "status": "complete",
    "legalBasis": {
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    },
    "description": "The provision, implementation and ongoing support of a CRM System.",
    "classification": {
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      "scheme": "CPV",
      "description": "Customer Relation Management software package"
    },
    "procurementMethod": "selective",
    "mainProcurementCategory": "goods",
    "procurementMethodDetails": "Restricted procedure"
  },
  "parties": [
    {
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      "name": "Activate Learning",
      "roles": [
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      "address": {
        "region": "UK",
        "locality": "Oxford",
        "postalCode": "OX1 1SA",
        "countryName": "United Kingdom",
        "streetAddress": "Oxpens Road"
      },
      "details": {
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        "classifications": [
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          {
            "id": "09",
            "scheme": "COFOG",
            "description": "Education"
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        ]
      },
      "identifier": {
        "legalName": "Activate Learning"
      },
      "contactPoint": {
        "email": "roxanne.macmillan@ActivateLearning.ac.uk",
        "telephone": "+44 1865551216"
      }
    },
    {
      "id": "GB-FTS-169265",
      "name": "RIBBONFISH LIMITED",
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        "supplier"
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      "address": {
        "region": "UK",
        "locality": "LONDON",
        "postalCode": "EC2M 1NH",
        "countryName": "United Kingdom",
        "streetAddress": "35 New Broad Street, "
      },
      "details": {
        "url": "https://ribbonfish.co.uk/",
        "scale": "large"
      },
      "identifier": {
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      },
      "contactPoint": {
        "email": "contactus@ribbonfish.co.uk",
        "telephone": "+44 2086380551"
      }
    },
    {
      "id": "GB-FTS-43572",
      "name": "Activate Learning",
      "roles": [
        "reviewBody"
      ],
      "address": {
        "locality": "Oxford",
        "postalCode": "OX1 1SA",
        "countryName": "United Kingdom",
        "streetAddress": "City of Oxford College Campus"
      },
      "identifier": {
        "legalName": "Activate Learning"
      },
      "contactPoint": {
        "email": "roxanne.macmillan@activatelearning.ac.uk",
        "telephone": "+44 8006126008"
      }
    }
  ],
  "language": "en",
  "contracts": [
    {
      "id": "083058-2025-CA15239-1",
      "title": "Customer Relationship Management System",
      "value": {
        "amount": 803724,
        "currency": "GBP"
      },
      "status": "active",
      "awardID": "083058-2025-CA15239-1",
      "dateSigned": "2025-12-15T00:00:00Z"
    }
  ],
  "initiationType": "tender"
}
Complete JSON history (1 releases)
15 Dec 2025 · 083058-2025 · award, contract
{
  "id": "083058-2025",
  "tag": [
    "award",
    "contract"
  ],
  "bids": {
    "statistics": [
      {
        "id": "1",
        "value": 4,
        "measure": "bids",
        "relatedLot": "1"
      }
    ]
  },
  "date": "2025-12-15T16:54:03Z",
  "ocid": "ocds-h6vhtk-04daf0",
  "buyer": {
    "id": "GB-FTS-43571",
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  },
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    {
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      "title": "Customer Relationship Management System",
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      "suppliers": [
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          "id": "GB-FTS-169265",
          "name": "RIBBONFISH LIMITED"
        }
      ],
      "relatedLots": [
        "1"
      ]
    }
  ],
  "tender": {
    "id": "CA15239 -",
    "lots": [
      {
        "id": "1",
        "status": "cancelled",
        "options": {
          "description": "60 month(s) from the commencement date, with 36 initial month(s) and option to extend 1x24 month(s)"
        },
        "hasOptions": true,
        "description": "Activate Learning is seeking to implement a modern Customer Relationship Management (CRM) solution to support its operational needs and drive growth. The CRM will focus on increasing commercial revenue, improving efficiency, and enhancing engagement with key stakeholders. The system  will support sales, case management and marketing activities. It must integrate with existing system to provide a unified platform for managing data and workflows.",
        "awardCriteria": {
          "criteria": [
            {
              "name": "Quality",
              "type": "quality",
              "description": "80.00%"
            },
            {
              "type": "price",
              "description": "20.00%"
            }
          ]
        }
      }
    ],
    "items": [
      {
        "id": "1",
        "relatedLot": "1",
        "deliveryLocation": {
          "description": "United Kingdom"
        },
        "deliveryAddresses": [
          {
            "region": "UK"
          }
        ]
      }
    ],
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    "status": "complete",
    "legalBasis": {
      "id": "32014L0024",
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    },
    "description": "The provision, implementation and ongoing support of a CRM System.",
    "classification": {
      "id": "48445000",
      "scheme": "CPV",
      "description": "Customer Relation Management software package"
    },
    "procurementMethod": "selective",
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    "procurementMethodDetails": "Restricted procedure"
  },
  "parties": [
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      "roles": [
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      "address": {
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        "locality": "Oxford",
        "postalCode": "OX1 1SA",
        "countryName": "United Kingdom",
        "streetAddress": "Oxpens Road"
      },
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        "url": "http://www.cityofoxford.ac.uk/",
        "buyerProfile": "http://www.cityofoxford.ac.uk/",
        "classifications": [
          {
            "id": "BODY_PUBLIC",
            "scheme": "TED_CA_TYPE",
            "description": "Body governed by public law"
          },
          {
            "id": "09",
            "scheme": "COFOG",
            "description": "Education"
          }
        ]
      },
      "identifier": {
        "legalName": "Activate Learning"
      },
      "contactPoint": {
        "email": "roxanne.macmillan@ActivateLearning.ac.uk",
        "telephone": "+44 1865551216"
      }
    },
    {
      "id": "GB-FTS-169265",
      "name": "RIBBONFISH LIMITED",
      "roles": [
        "supplier"
      ],
      "address": {
        "region": "UK",
        "locality": "LONDON",
        "postalCode": "EC2M 1NH",
        "countryName": "United Kingdom",
        "streetAddress": "35 New Broad Street, "
      },
      "details": {
        "url": "https://ribbonfish.co.uk/",
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      }
    },
    {
      "id": "GB-FTS-43572",
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      "roles": [
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      ],
      "address": {
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        "postalCode": "OX1 1SA",
        "countryName": "United Kingdom",
        "streetAddress": "City of Oxford College Campus"
      },
      "identifier": {
        "legalName": "Activate Learning"
      },
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    }
  ],
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      "title": "Customer Relationship Management System",
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        "amount": 803724,
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      },
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    }
  ],
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}