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Official procurement procedure

C0119 - Future Game Changers

Advertising and marketing services
UK
Published value
Not published
Submission deadline Not published
Lots published1
Procurement Executive Summary
AI & Search Synopsis
Generated from official OCDS record
Tenderline Synopsis: The National Lottery Community Fund: "C0119 - Future Game Changers". Published status: complete. Published value: Value not published. 1 published lot. Submission deadline not published. See the official notice for participation instructions.
Contracting AuthorityThe National Lottery Community FundScope & CategoriesNot publishedSubmission Window
complete
No deadline published
Submission GatewayDirect notice routeLegal Basis & RegimeStandard procurementEstimated Value (exc. VAT)Not published
Bidder Intelligence · Authority Profile: The National Lottery Community Fund
Market Analytics
View Authority Profile →
Derived from OCDS awards & bid statistics
Published history for The National Lottery Community Fund. These figures describe retained records, not a forecast of bids or a measure of buyer bias.
Average Price Reduction
Not availableInsufficient comparable data
Requires at least 5 comparable procedures
Competition Density
1.3Bids / Report
85.7% of reports have one bid
Supplier ConcentrationNo estimate
Insufficient attributable awardsNo concentration estimate available
Payment Terms
Check noticePublished terms
Payment obligations depend on the applicable regime and contract. Consult the official documents.
Coverage: 7 active published awards; 7 bid reports (which may be per lot). Supplier values exclude multi-supplier awards, frameworks and DPS, and use GBP only. They are published award values, not payments. Price reduction compares single-lot, single-award, single-supplier GBP procedures with explicitly non-framework/non-DPS status; increases remain in the average. Unpublished data stays unknown. Awarded suppliers are winners, not all bidders.
Procedure terms
Contracting AuthorityThe National Lottery Community Fund
Procedure methodNot published
Procurement categoryNot published
Statuscomplete
Framework / DPSNot published
CompetitionNot published
Above thresholdNot published
Legal basisNot published
Tender period startsNot published
Clarification deadlineNot published
Electronic submissionNot published
Submission languagesNot published
Published10 Oct 2025, 11:51 BST
Last source update10 Oct 2025, 11:51 BST
Recurring procurementNot published
ClassificationAdvertising and marketing services
Delivery area
UK
OCIDocds-h6vhtk-05ac9b
What is being bought
The National Lottery Promotions Unit (NLPU) are on a mission to re-engage the UK public and deepen their emotional connection to The National Lottery by illuminating and elevating the transformative impact of National Lottery-funded projects. Through compelling storytelling, we aim to celebrate the £30 million raised by players each week and the extraordinary individuals and communities it supports. Building on the success of the 30th Birthday "Game Changers" campaign - which celebrated 30 inspiring individuals across the UK - we are now evolving the concept to focus on Future Game Changers. This new iteration will shift the spotlight onto current and future funding recipients through a bold, creative and headline-grabbing campaign.
What changed
From the official release history
  1. Status changed to complete
    10 Oct 2025, 11:51 BST
  2. Official notice release published
    10 Oct 2025, 11:51 BST
  3. Buyer information updated
    10 Oct 2025, 11:51 BST
Lots and requirements (1)
Published by the contracting authority
  • Lot 1 · #1
    Individual lot title not published
    cancelled
    Published valueNot published
    UK-wide PR campaign. Celebrate how The National Lottery continues to change lives for the better.
    Contract periodNot published
    EligibilityNot published
    Options / renewalNot published
Timeline
  1. Procedure published
    10 Oct 2025, 11:51 BST
  2. Award active
    Not published · Not published
  3. Contract active
    Signed 10 Oct 2025, 00:00 BST · £562,325
Commercial outcome and competition
Awards
FREUD COMMUNICATIONS LIMITED
Not published · Not published · active
Contracts
Contract
£562,325 · signed 10 Oct 2025, 00:00 BST · active
Bid statistics
bids: 3 (lot 1)
Buyer and organisations in this procedure

The National Lottery Community Fund

Contracting authority GB-FTS-155619
View buyer profile

  • The National Lottery Community Fund
    buyer

    Apex House, 3 Embassy Drive, Birmingham, UKG31, B151TR
    procurement@tnlcommunityfund.org.uk

  • Freuds Communications Limited
    supplier

    GB-COH: 02478112
    London, UK

  • National Lottery Community Fund
    reviewBody

    4th Floor Apex House, 3 Embassy Drive, Birmingham, B15 1TR
Documents (0)
Official links; attachments are not copied
No data
No linked documents are published
Related procedures (0)
No data
No related procedures published
Planning and rationale
Planning budgetNot published
No-engagement rationaleNot published
Procedure rationaleMini competition via Crown Commercial DPS / RM6124 framework