Find a TenderAwarded
Published 2 Apr 2021, 00:56 BST

Official UK procurement notice

AWARDED - Representation work on behalf of AHDB covering Poland and Czech Republic

Official notice

Authority: AHDB

ServicesOpen procedure
Sectors: Business Services & Consultancy (79) Delivery: Poland (PL)
Budget not disclosedValue not published
Awarded 24 Mar 2021
Awarded to i-Blue Marketing Ltd

What is being bought

Published requirement description

AWARDED - AHDB Exports is looking for a Polish/English speaking representative to develop the Polish, Hungarian, Finnish and Czech Republic market for British lamb and beef.

The successful representative will have the expertise and experience to identify the right priority markets, and ability to devise the best local strategies to achieve effective market growth for British lamb and beef in the Polish, Hungarian, Finnish and Czech Republic market.

This will be for the contract period of 1 year with the options to extend for a further 3 periods of 12 months each. After this, the opportunity will be put out to tender again.

CPV: Public relations services

The lotProcurement structure

single lot · no lot value published
Lot #1Promotional campaigns and events aimed at the Polish and Czech Republic meat trade,…Awarded

Promotional campaigns and events aimed at the Polish and Czech Republic meat trade, butchery and food service sectors. We expect the delivery of at least five promotional events each financial year including food exhibitions.

Retail support activities. This may include in-store promotions at selected retail outlets and POS.

PR and advertising activities, including the production of promotional materials

Digital activity. This includes content management, content generation

Delivery listed: Poland (PL) · Poland

What it takes to win
i

How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
How bids were scored
Quality: 85%Price: 15%
Published sub-criteria (2)
  • Technical: 85%
  • Price: 15%
Published award criteria (2)
  • Technical: 85
  • Price: 15
What this means for your bid
  • Price carries 15 of 100 points: a 10% discount moves about 1.5 points. The method statement decides this lot, not the discount.

Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.

Procedure terms & legal framework

From the official record
Procedure method
Open procedure
Legal basis
CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
Procurement category
Services
Notice status
Awarded
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Yes (GPA)
Recurring procurement
Unspecified in notice
First published
2 Apr 2021, 00:56 BST
Last source update
2 Apr 2021, 00:56 BST
Authority reference
2020-445
FTS notice number
2021/S 000-006914
Classification (CPV)
Public relations services
Delivery area
Poland (PL)
Official registry OCID
ocds-h6vhtk-02a273 Find a Tender

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast
Awards 1
Bids received 2
Contracts signed 1latest 24 Mar 2021
Awarded toValueDateStatus
i-Blue Marketing LtdSMEAHDB Representative for Poland and the Czech Republic (principally covering Beef and Lamb markets)€680,000 †—Awarded

Contracts

  • AHDB Representative for Poland and the Czech Republic (principally covering Beef and Lamb markets) · i-Blue Marketing LtdSME

    Signed
    24 Mar 2021
    Value
    €680,000
    Status
    active

Bid statistics published by the authority

BidsSMEVCSEValid bid range
2bids · 2 electronic · 2 from abroad———

Contracting authority & participating public bodies

AHDB

Contracting authorityBody governed by public lawAgriculture and Horticulture Stoneleigh Park, Kenilworth, West Midlands, CV8 2TLContact email, phone

Bidders & participating suppliers

1 commercial party on the notice

Official documents & specifications

Official links; attachments are not copied

No document links were published on the notice.