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Appointment of Strategic Creative Agency - HS2 Engineering Communication
Advertising and marketing services
Location not published
Published value
Not published
Submission deadline Not published
Lots published0
Procurement Executive Summary
AI & Search Synopsis
Generated from official OCDS record
Tenderline Synopsis: FIRST TRENITALIA WEST COAST RAIL LIMITED: "Appointment of Strategic Creative Agency - HS2 Engineering Communication". Published status: tenderUpdate. Published value: Value not published. Lot information not published. Submission deadline not published. See the official notice for participation instructions.
| Contracting Authority | FIRST TRENITALIA WEST COAST RAIL LIMITED | Scope & Categories | Not published | Submission Window | Recorded No deadline published |
|---|---|---|---|---|---|
| Submission Gateway | Direct notice route | Legal Basis & Regime | Standard procurement | Estimated Value (exc. VAT) | Not published |
Bidder Intelligence · Authority Profile: FIRST TRENITALIA WEST COAST RAIL LIMITED
Market Analytics
Derived from OCDS awards & bid statistics
Published history for FIRST TRENITALIA WEST COAST RAIL LIMITED. These figures describe retained records, not a forecast of bids or a measure of buyer bias.
Published-to-award variance
Not availableInsufficient comparable data
Competition Density
Not availableNo published reports
Supplier ConcentrationNo estimate
Insufficient attributable awardsNo concentration estimate availablePayment Terms
Check noticePublished terms
Coverage: 1 active published awards; 0 bid reports (which may be per lot). Supplier values exclude multi-supplier awards, frameworks and DPS, and use GBP only. They are published award values, not payments. Published-to-award variance compares single-lot, single-award, single-supplier GBP procedures with explicitly non-framework/non-DPS status; increases remain in the average. Unpublished data stays unknown. Awarded suppliers are winners, not all bidders.
Procedure terms
Contracting AuthorityFIRST TRENITALIA WEST COAST RAIL LIMITED | Procedure methodNot published | Procurement categoryNot published |
StatusNot published | Framework / DPSNot published | CompetitionNot published |
Above thresholdNot published | Legal basisNot published | Tender period startsNot published |
Clarification deadlineNot published | Electronic submissionNot published | Submission languagesNot published |
Published30 Aug 2022, 13:44 BST | Last source update30 Aug 2022, 13:44 BST | Recurring procurementNot published |
ClassificationAdvertising and marketing services | ||
Delivery areaLocation not published | ||
OCIDocds-h6vhtk-032687 | ||
What is being bought
Hi-level Scope of tender
1. The project will cover the development (on-going), production and delivery of the West Coast Upgrades communications strategy.
2. This should also include account and project management, strategic development, creative development, social media management and bespoke website development and maintenance.
3. Campaigns will require a flexible approach to engineering comms projects, defining comms categories and identifying channels for maximum impact (that will optimise impact of the existing West Coast Upgrades brand style).
4. Ongoing creative work to support the wider media plan (delivered through our media agency).
5. Ongoing maintenance and support, including user stats, for the bespoke website and app and its new end to end journey planner functionality. The website is: westcoastupgrades.co.uk
6. Measurement - working with our internal Insight team and external stakeholders, such as Transport Focus etc., to review and improve communications, based on research, throughout the contract period.
What changed
From the official release history
- Status changed to published status
30 Aug 2022, 13:44 BST - Official notice release published
30 Aug 2022, 13:44 BST - Submission deadline changed to published date
30 Aug 2022, 13:44 BST - Status changed to active
25 Mar 2022, 15:06 GMT - Official notice release published
25 Mar 2022, 15:06 GMT - Submission deadline changed to 24 Apr 2022, 16:00 BST
25 Mar 2022, 15:06 GMT - Buyer information updated
25 Mar 2022, 15:06 GMT - Published tender amendment
Not publishedDear Tenderer, We are writing to update you on this tender process (OJEU Notice Reference No. 2022/S 000-008173). Unfortunately, AWC has taken the decision not to award a contract as a result of this procurement, has accordingly cancelled the procurement process. We appreciate that the above decision will come as a disappointment and we would like to thank you for the time and effort you put into submitting your ITT responses.
Lots and requirements (0)
Published by the contracting authority
No lots are published for this procedure
Timeline
- Procedure published
30 Aug 2022, 13:44 BST
Commercial outcome and competition
AwardsNo award published |
ContractsNo contract published |
Bid statisticsNo aggregate bid statistics published |
Buyer and organisations in this procedure
FIRST TRENITALIA WEST COAST RAIL LIMITED
Contracting authority GB-FTS-35203Documents (0)
Official links; attachments are not copied
No linked documents are published
Related procedures (0)
No related procedures published