665 - Aston University Alumni Platform

We intend to continue the theme of professional and personal development through the alumni experience. We want to launch the Aston for Life platform, an online portal that will add value to the lives of our graduates. Objectives The key project objectives have been identified as follows: • Appoint a supplier capable of designing, implementing and ongoing maintenance of Aston University’s online development solution and community for alumni. • Create a unique platform that would pioneer the alumni space. • Improved alumni engagement. • Personalised experience – Provide each user with a personalised experience to suit their needs, preferences, and the stage they’re at in their career. • Content – Create a digital environment that houses content created by Aston staff, students and alumni. This content could take the form of videos, podcast episodes, articles and event recordings. • Connection – Enable interaction and discussion within the alumni community through career-themed networks, an alumni directory, and one-to-one interaction. • Engagement – Foster a sense of community through opportunities for regular communication between individuals, and personalised content for each user. • Manageability – Create a platform that will interact with Raiser’s Edge, enabling us to track user data. Ensure processes are in place to validate users and create and upload high-quality content. • Flexibility and accessibility – There should be ease of access to content and community, 24-7, via mobile devices and regardless of location. All content should be subtitled and accessible.