---
ocid: "ocds-h6vhtk-05d0d3"
title: "West Midlands Destination Development Partnership Research & Evaluation"
url: "https://tenderline.uk/tenders/west-midlands-destination-development-partnership-research-evaluation-ocds-h6vhtk-05d0d3"
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deadline: "2025-11-14T12:00:00.000Z"
days_to_deadline: -341
value_amount: 45000
value_currency: "GBP"
value_basis: "estimate"
notice_type: "UK7"
buyer_name: "WEST MIDLANDS GROWTH COMPANY LIMITED"
buyer_id: "GB-COH-01631329"
cpv: ["73200000", "73210000", "79311400"]
delivery_location: "UKG, UKG3"
lots: 2
awards: 2
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---

# West Midlands Destination Development Partnership Research & Evaluation

Source: [Tenderline](https://tenderline.uk/tenders/west-midlands-destination-development-partnership-research-evaluation-ocds-h6vhtk-05d0d3). UK public procurement intelligence compiled from official UK procurement notices.

> **Tenderline Executive Summary:** WEST MIDLANDS GROWTH COMPANY LIMITED: "West Midlands Destination Development Partnership Research & Evaluation". Published status: complete. Published Value: £45,000. 2 published lots. Recorded submission deadline: 14 Nov 2025, 12:00 GMT. Published submission portal: in-tendhost.co.uk.

## Key Information
- **Status:** COMPLETE (the published submission deadline has passed)
- **Buyer:** [WEST MIDLANDS GROWTH COMPANY LIMITED](https://tenderline.uk/buyers/west-midlands-growth-company-limited-GB-COH-01631329)
- **Published Value:** £45,000 (GBP)
- **Submission Deadline:** 14 November 2025 at 12:00 GMT
- **Lots:** 2
- **Procurement Method:** Below threshold - open competition
- **Main Category:** services
- **Classifications (CPV):** Economic research services, Research and development consultancy services, Research consultancy services
- **Delivery Location:** UKG, UKG3
- **Legal Basis:** UKPGA 2023/54
- **Awarded Value:** £42,449 (exc. VAT, 2 contracts)
- **Official Documents:** 4 published documents & notices ([view on Tenderline](https://tenderline.uk/tenders/west-midlands-destination-development-partnership-research-evaluation-ocds-h6vhtk-05d0d3#documents))
- **OCID:** `ocds-h6vhtk-05d0d3`

## Before you bid
Deciding whether to bid? The Tenderline page for this tender carries the competition and buyer analysis this notice does not:

- **Expected competition:** how many bids lots like this attract, from past awards in the same market.
- **Who could compete:** suppliers who have won similar work, and who holds the current contract.
- **Buyer track record:** earlier work for this buyer, its unexpired awards, and how its awards compared with its estimates.
- **Price forecast:** the commercial price range for each lot, with the middle 50% of comparable awards.

- **What it takes to win:** selection and award criteria, lot by lot.
- **Contract history:** what this tender replaces, and every notice in the procedure.

[Open the competition and buyer analysis](https://tenderline.uk/tenders/west-midlands-destination-development-partnership-research-evaluation-ocds-h6vhtk-05d0d3#tl-md)

## Submission
- **Submission Platform:** [in-tendhost.co.uk](/out?url=https%3A%2F%2Fin-tendhost.co.uk%2Fwmgrowth%2Faspx%2FHome)
- **How to bid:** https://tenderline.uk/tenders/west-midlands-destination-development-partnership-research-evaluation-ocds-h6vhtk-05d0d3#participate

## Description
As a nationally accredited destination development partnership, West Midlands DDP has a responsibility to share best practice and identify improvements, not only to optimise regional activity, but also to inform the potential future roll out of DDPs across England and contribute to VisitEngland's leading data and research bank for the visitor economy sector.
Consequently, we wish to appoint a supplier(s) to develop and manage a comprehensive multi-source programme and research and evaluation to celebrate success and share lessons learned.  Insights from the research and evaluation will assist the DDP delivery team in understanding the impact of the partnership and provide learning for visitor economy stakeholders both regionally and nationally.  
This requirement is divided into two lots – Lot 1 ‘Evaluation of West Midlands DDP Work-Streams’, and Lot 2 ’Destination Perceptions & Sentiment’.  
Lot 1 focuses on data collection to support detailed evaluation of the impact of projects delivered by West Midlands DDP and developing our already robust evaluation framework  so that it can deliver learning that aligns with our forthcoming West Midlands Strategic Tourism Framework.  
Lot 2 encompasses primary quantitative research to assess perceptions of the West Midlands as a visitor destination amongst leisure travellers, and local residents who we want to be at the heart of developments to deliver regenerative tourism.

## Lots (2)
### Lot 1: Lot 1 - Evaluation of West Midlands DDP Work-Streams
- **Lot id:** `1`
- **Status:** complete
- **CPV codes:** 73200000, 73210000, 79311400
- **Delivery regions:** UKG
- **Delivery countries in notice:** GB
- **Estimated Value:** £15,000
- **Description:** Lot 1 focuses on data collection to support detailed evaluation of the impact of projects delivered by West Midlands DDP and developing our already robust evaluation framework  so that it can deliver learning that aligns with our forthcoming West Mid...
- **Contract Period:** 08/12/2025 to 31/03/2026

### Lot 2: Lot 2 - Destination Perceptions & Sentiment
- **Lot id:** `2`
- **Status:** active
- **CPV codes:** 73200000, 73210000, 79311400
- **Delivery regions:** UKG
- **Delivery countries in notice:** GB
- **Estimated Value:** £30,000
- **Description:** Lot 2 encompasses primary quantitative research to assess perceptions of the West Midlands as a visitor destination amongst leisure travellers, and local residents who we want to be at the heart of developments to deliver regenerative tourism.
- **Contract Period:** 08/12/2025 to 31/03/2026

## Awards & Winning Suppliers (2)
- **Award:** 1 (active)

  - Supplier(s): **GC Insight Limited**
  - Supplier identifiers: `GB-FTS-146099`
  - Value: £14,549 † (exc. VAT)

- **Award:** 2 (active)

  - Supplier(s): **STRATEGIC RESEARCH AND INSIGHT LTD**
  - Supplier identifiers: `GB-FTS-58655`
  - Value: £27,900 † (exc. VAT)

> † value taken from the contract record; the award notice published none.

## Contracts (2)
- **Contract:** WEST MIDLANDS DESTINATION  DEVELOPMENT PARTNERSHIP RESEARCH & EVALUATION - EVALUATION OF WEST MIDLANDS DDP WORK STREAMS  2025/26 (active)
  - Signed Value: £14,549
  - Signed Date: 19/01/2026

- **Contract:** WEST MIDLNDS DESTINATION DEVELOPMENT  PARTNERSHIP RESEARCH & EVALUATION – DESTINATION PERCEPTIONS & SENTIMENT RESEARCH (active)
  - Signed Value: £27,900
  - Signed Date: 05/01/2026

## Provenance and Official Sources
- **Official Notice:** [Find a Tender notice](/out?url=https%3A%2F%2Fwww.find-tender.service.gov.uk%2FNotice%2F067148-2025)
- **Last Source Update:** 2026-02-04T16:50:11.000Z
- **This document generated:** 2026-10-21T12:04:19.214Z
- **Machine API:** https://tenderline.uk/api/public/tenders/ocds-h6vhtk-05d0d3